With a background in brand design, I am a Creative Director and Experience Designer with a successful and award-winning track record, working on business culture programmes. Through this work, I support employees to emotionally connect with their organisation's culture, brand and customers. Loving a good challenge, I start projects with interviews and workshops to build empathy and understanding of the client and audience’s needs and motivations. I harness the power of creative collaboration to ideate, prototype, test in teams and deliver impactful ideas that didn’t exist before. I have designed and delivered business culture activation experiences and employee brand campaigns for many global organisations. Employee branding clients include Jaguar Landrover, Danone and adidas and business culture engagement clients include Diageo, lastminute.com, LEGO and Nestlé. These projects range from EVP’s and global recruitment campaigns to full European engagement roadshows and live immersive experiences. I am driven by building positive relationships with teams, clients, and stakeholders to deliver complex programmes.