Charlotte Eldridge Email & Phone Number

New South Wales, Australia

Central Coast Nsw

Australia

Responsible for the creation and implementation of trade marketing strategies in line with Brand Strategy to drive conversion and sales in Cafes and showcasing the performance of Plant-based barista milks. Implementing and co-creating best in class Trade Show stand experiences and project management of multiple brand events across Australia.Executed first ever trade promotion in the cafe channel tapping into cultural and industry trends.Working closely alongside, sales and distributor teams supporting on promotions and marketing to drive sales and cement relationships.

Central Coast, New South Wales, Australia

Gosford, New South Wales, Australia

Australia

Member of the executive leadership team, responsible for the Operational Excellence of the business nationally from developing and positioning Marketing and Comms to key stakeholders. Driving high performance through developing and executing company training & culture initiatives , employee onboarding programmes and development and ongoing management of staff engagement.

Sydney, Australia

All areas of marketing the Posterscope brand to internal and industry stakeholders. Showcasing Posterscope Australia as part of the Posterscope global community. Role included new business development and internal and external communications . Working collaboratively to refine and develop market positioning and value proposition alongside the leadership team.

Leading the Sydney team of out-of-home media specialists to produce award standard and innovative planning work. Responsible for ensuring commercial targets were met, and that best practice was developed and implemented. Role included forecasting, recruiting, mentoring, developing and inspiring talent to deliver solutions which showcased innovation and insight whilst driving business value.

London, United Kingdom

Leading a team to develop and grow their client portfolio. Role included mentoring team and troubleshooting. Negotiation and trading skills with senior stakeholders and clients and managing my own client portfolio, including the management and execution of the Coca-Cola Olympic campaign.