• Developed the “partwork” activity (print products released as a series) in European territories. Achieved over 260% growth in turnover and margin over the 3 first years. Full accountability for the P&L (up to 30M€).• Expertise in BtoC business models based on subscription and retail, and in digital transformation of a Publishing activity. • Built strong and long term BtoB partnerships with prestigious media brands (Le Monde, Rossel...), local distributors (subscriptions, retail), media agencies and professional organisations.• Lead the editorial planning and the marketing operations. Organised and lead cross-functional teams (Editorial, Digital, Logistics, Finance…) in multicultural environments.

• Successfully designed and executed the editorial and marketing strategy and managed the localisation of global products. Full accountability for the P&L - Increased the region’s turnover up to 12M€.• Lead the negotiation and partnership with the local distributors for retail and subscriptions and with prestigious media partners (La Gazzetta dello Sport, Mondadori, TF1…)

• In the Spanish and the French markets, settled the company as key actor in the “partwork” industry and built Altaya’s brand identity.• Rights negotiation with the main publishers and licensing companies (Disney, Panini, Universal Music…). Diversification of the product lines and creation of innovative local products.

• Responsible for the launch the strategic website of the broadcast group, www.m6music.fr (€2million budget/year). Managed a pluri-disciplinary team and led the content development (news, database, streaming, special events…), the website architecture as well as the marketing operations.