Charlotte Basala Email & Phone Number

New York, NY, US

Fairfield, New Jersey, United States

A family-owned, third-generation directed, floor covering distributor serving the NY, NJ, CT, and PA marketplaces since 1920. Apollo provides a wide range of commercial and residential floor-covering products to qualified retailers, builders, contractors, designers, and home centers.

Charleston, South Carolina, United States

A MarTech startup focused on lead generation by partnering with flooring retailers throughout the Southeast to connect them directly with flooring shoppers allowing them to gain productivity while growing sales.

New York, New York

• Recruited after previous internship to serve on Partnerships team. Engage in sales operations, partnership management, event execution, brand promotion, and merchandising. Monitor and report on retailer activities.
• Reduced time required for North American Partnerships team members to locate critical documents by 50%. Restructured and organized Google Drive.
• Communicated consistently with retailers, including Ulta Beauty and Sephora USA and Canada, to protect relationship from damage due to repeatedly out-of-stock top SKUs. Established loyalty, understanding of value for.
• Designed weekly Topline Key Account report and retailer actionable items list (with task owners and deadlines). Enabled management access to current retailer data, on-time project achievement, and upwards management.

Charleston, South Carolina Area

Engaged in collaborative social media and customer service management. Performed order fulfillment, sent memo requests for new interior designers, and prepared artwork for shipment.

Charleston, South Carolina Area

Acted as retail sales associate for various Esteé Lauder brands, including Jo Malone, La Mer, Bobbi Brown, and Clinique. Served large range of clients. Sold and provided personalized knowledge across product lines.

Charleston, South Carolina Area

Participated in variety of brand promotions, from training to events to brand strategy.

Greater New York City Area

• Engaged in variety of business tasks as first NYC office intern. Assisted with PR send-outs. Tracked social media and press mentions for all brands under company umbrella. Completed product order forms for major.
• Generated DECIEM Internship Manual to setup future interns for success after completing role as 1st NYC intern with no SOPs and minimal guidance. Took knowledge gained by learning processes almost entirely.

Bachelor Of Arts - Ba, Arts Management, Graduated Cum Laude

• Arts Management with a Minor in Leadership, Change, and Social Responsibility • Scholarships: Business Internship Scholarship, SC Life.

Education record

Activities and Societies: Member of the National English Honor Society.Graduated with Honors