Charlotte Borg

Charlotte Borg Email and Phone Number

Senior Partner Success Strategy for Europe @ HCLSoftware
Copenhagen, DK
Charlotte Borg's Location
Copenhagen Metropolitan Area, Denmark, Denmark
Charlotte Borg's Contact Details

Charlotte Borg work email

Charlotte Borg personal email

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About Charlotte Borg

For the last ten years I have been responsible for marketing, partners and sales for both start up, scale up and corporate IT organisations in EMEA and UK. Together with my team I have created marketing strategies and executed plans that have generated MROI's with an average of 279% and turned 37% into revenue across countries and business areas (Tech Cloud, SaaS, On Prem, HW and ISV). I am working with enterprise & SMB clients in order to build strategies that supports their digital journey within finance, supply chain, eCommerce, analytics, customer relationship management, HR, and customer experience.With a commercial mind set, data-driven approach, hands-on sales experience and ability to manage stakeholders at all levels, I am passionated when I help both clients and partners to grow revenue, give the best customer experience and digitalize the business.- Responsible for marketing, branding, sales, PR and communication across regions for both field, mid market and alliances- Responsible for marketing and communication budgets- Leading marketing & sales teams, and external suppliers- Managing strategic accounts - Digital & strategic advisor- Public speaker about digitalization, eCommerce, Cloud, online customer behaviorEducations: - Advanced Sales Master Class, IBM- Global Sales Graduate, IBM- Master in Psychology of Language with Information Technology, University of Copenhagen and IT-University- Taking the Stage & Personal Performance, IBM- Bachelor in Danish with Spanish, University of Copenhagen Languages: - Danish (Native)- English (Fluently)- Spanish (Intermediate)- Swedish (Intermediate)- Norwegian (Intermediate)IT competences:- Social media- Microsoft Office - CMS systems e.g. Umbraco, Hubspot & Wordpress- CRM systems e.g Salesforce, Microsoft Dynamics, Siebel - Online Customer Experience/Behavior e.g. IBM Tealeaf/Deep Vision, Hotjar, Google Analytics- eCommerce e.g. HCL Commerce, SAP/Hybris, Salesforce, Episerver, Magento, Oracle Commerce Cloud- Marketing Automation e.g. IBM Marketing Cloud, Hubspot, MailChimp, Oracle Marketing Cloud

Charlotte Borg's Current Company Details
HCLSoftware

Hclsoftware

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Senior Partner Success Strategy for Europe
Copenhagen, DK
Charlotte Borg Work Experience Details
  • Hclsoftware
    Senior Partner Success Strategy For Europe
    Hclsoftware
    Copenhagen, Dk
  • Awake
    Chief Commercial Officer (Cco)
    Awake Aug 2024 - Present
    Stockholm, Stockholm County, Se
  • Ifs
    Head Of Partners & Channel Sales For Central Europe & North
    Ifs Mar 2024 - Nov 2024
    Linköping, Se
    • Lead and drive the strategy & execution to build revenue through partners and channels across Europe & North •  Matrix structure leadership of a regionally team of channel and partner executives & managers, enabling the team to succeed on an accelerated career path to high sales performance• Lead all type of activities with global SI’s and channel partners to achieve the strategic goals for partner driven license deals and increasing the partner led implementation projects• Guide and coach the partner & channel managers to recruit and grow the partners, aligned to the market unit territory and GTM strategy• Develop and progress partner strategies, coverage and skills aligned with the Market Unit growth plans• Ensure demand generation activities with high ROI to grow partner-derived revenue
  • Oracle
    Senior Executive, Apps Unlimited
    Oracle Jun 2023 - Mar 2024
    Austin, Texas, Us
    Responsible for strategic enterprise and SMB clients for Apps Unlimited division. Creating strategic business plans and roadmaps with clients in relation to their objectives and to benefit from new technologies.
  • Oracle
    Head Of Partner Marketing & Demand Gen Strategy For Western Europe, Uk & Nordics
    Oracle Nov 2019 - Jun 2023
    Austin, Texas, Us
    Leading and driving partner marketing & demand gen strategy in Western Europe, UK & Nordics: • In average I achieved 243% over my pipeline target and turned 30% into revenue• Manage, plan and execute GTM campaigns, product launches and PR initiatives cross business pillars (SaaS, Tech Cloud, hardware, on prem & ISV’s)• Provide marketing expertise and consultancy to partners to enable them to structure effective campaigns with high MROI cross regions• Manage and track pipeline and budgets cross Western Europe, UK and Nordics
  • Solteq Oyj
    Marketing Director & Sales Director
    Solteq Oyj Jan 2018 - Nov 2019
    Espoo, Uusimaa, Fi
    Responsible for marketing, branding and sales for field, mid market and alliances for CX, ERP and Cloud. Managing budgets, sales and customer projects within eCommerce and CX. TM merged with Solteq in January 2018.
  • Solteq Oyj
    Chief Marketing Officer & Partner (Tm Merged With Solteq 2018)
    Solteq Oyj Jan 2016 - Jan 2018
    Espoo, Uusimaa, Fi
    CMO and partner at TM (that merged with Solteq in 2018) responsible for marketing, branding, PR, partners and budgets in Europe, US and UK. Being digital advisor and speaker within eCommerce, marketing automation and customer experience.
  • Ibm
    Marketing Director, Ibm Champions For Growth
    Ibm Aug 2012 - Jan 2016
    Armonk, New York, Ny, Us
    Selected for IBM Champions for Growth and responsible for Marketing, PR & Communication in the Nordics for IBM Digital Commerce, Alliances & Partners. Also, leading new strategic concepts and product launches in the Nordics with business partners.
  • Ibm
    Client Manager
    Ibm Sep 2011 - Aug 2012
    Armonk, New York, Ny, Us
    Responsible for clients within production, wholesale, distribution, finance and retail. Creating business and territory plans with pre-sales and marketing. Also, confirming client needs aligned with value proposition in order to determining pricing, terms and negotiating deals.
  • Kmd
    Information Manager (Student Job)
    Kmd Dec 2009 - Apr 2011
    Ballerup, Sjælland, Dk
    Internal and External Communication, Market research and analysis, Advising internal stakeholders around communication and organisational changes.
  • Københavns Universitet
    Master Student
    Københavns Universitet Aug 2008 - Feb 2011
    København K, Dk
    Psychology of Language with Information Technology
  • It-Branchen
    News Consultant And Trainee
    It-Branchen Aug 2009 - Dec 2009
    København K, Dk
    External Communication, Marketing and Event Planning.
  • It-Universitetet I København
    Master Student
    It-Universitetet I København Aug 2008 - Dec 2009
    Copenhagen S, Dk
    Information Technology (Digital Design and Communication).
  • Danish Tennis Association (Dansk Tennis Forbund)
    Tennis Coach
    Danish Tennis Association (Dansk Tennis Forbund) Jul 1999 - Jul 2009
    Teach adults and children in tennis and also plan tennis education and events

Charlotte Borg Skills

Hardware Sales Social Media Marketing Communication Software Business Strategy E Commerce Negotiation Content Marketing Account Management Consulting English Strategic Communications Web Analytics Online Marketing Coaching Strategy Marketing Strategy Management Project Management Project Planning Internal Communications Cms Market Analysis Crm Press Releases Marketing Management Event Planning Newsletters Digital Marketing Google Analytics Spanish Seo B2b Online Advertising Corporate Communications Social Media Marketing Team Leadership Social Networking Analysis Market Research Digital Strategy Leadership Business Development Analytics Entrepreneurship Lead Generation Email Marketing Customer Relationship Management

Charlotte Borg Education Details

  • Københavns Universitet - University Of Copenhagen
    Københavns Universitet - University Of Copenhagen
    Psychology Of Language
  • Ibm
    Ibm
    Selling And Management
  • It-Universitetet I København
    It-Universitetet I København
    Information Technology (Digital Design And Communication)
  • Dansk Tennis Forbund
    Dansk Tennis Forbund
    Tennis Coach
  • Københavns Universitet - University Of Copenhagen
    Københavns Universitet - University Of Copenhagen
    Danish With Spanish
  • Gentofte High School (Gentofte Studenterkursus)
    Gentofte High School (Gentofte Studenterkursus)
    High School (Hf)

Frequently Asked Questions about Charlotte Borg

What company does Charlotte Borg work for?

Charlotte Borg works for Hclsoftware

What is Charlotte Borg's role at the current company?

Charlotte Borg's current role is Senior Partner Success Strategy for Europe.

What is Charlotte Borg's email address?

Charlotte Borg's email address is ch****@****mnet.dk

What is Charlotte Borg's direct phone number?

Charlotte Borg's direct phone number is (800) 426*****

What schools did Charlotte Borg attend?

Charlotte Borg attended Københavns Universitet - University Of Copenhagen, Ibm, It-Universitetet I København, Dansk Tennis Forbund, Københavns Universitet - University Of Copenhagen, Gentofte High School (Gentofte Studenterkursus).

What are some of Charlotte Borg's interests?

Charlotte Borg has interest in Social Services, Skiing, Fitness, Salsa/merengue/bachata, Tennis, Golf.

What skills is Charlotte Borg known for?

Charlotte Borg has skills like Hardware, Sales, Social Media, Marketing, Communication, Software, Business Strategy, E Commerce, Negotiation, Content Marketing, Account Management, Consulting.

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