Charlotte Croft

Charlotte Croft Email and Phone Number

Radio Host and Content Creator @ Voices Radio
London, GB
Charlotte Croft's Location
London, England, United Kingdom, United Kingdom
About Charlotte Croft

Content Marketer and Editor with 7+ years marketing and communications experience across multiple sectors, including Music, Digital Media, ECommerce, and Technology. In addition to my day-to-day, I host a monthly radio show, Shoegazed Saturdays, where I interview the likes of Joel Gion, She’s In Parties, Nation of Language, and Bleach Lab. I have expertise in content marketing for B2B and B2C and have managed several content, video, and SEO agencies.

Charlotte Croft's Current Company Details
Voices Radio

Voices Radio

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Radio Host and Content Creator
London, GB
Employees:
72
Charlotte Croft Work Experience Details
  • Voices Radio
    Radio Host And Content Creator
    Voices Radio
    London, Gb
  • F That | Digital Creative Agency
    Senior Project Manager
    F That | Digital Creative Agency Jun 2024 - Present
    London Area, United Kingdom
  • Shoegazed Saturdays At Islington Radio
    Radio Host & Content Creator
    Shoegazed Saturdays At Islington Radio Jul 2021 - Present
    London, England, United Kingdom
    Host of month show, Shoegazed Saturdays, on Islington RadioPlaying tracks across Shoegaze, Dream Pop, Synth Pop, Alt-Rock and Post-Punk genresRecording live at Islington Radio Studios Interviewing artists such as Joel Gion, Bleach Lab and She’s in PartiesManaging and creating content to promote the shows across social media (TikTok & Instagram)Writing scripts and curating content for each show
  • Amazon
    Multimedia Editor
    Amazon Jan 2023 - Jul 2024
    London, England, United Kingdom
    • Working as an in-house writer, telling people-first stories for and about Amazon employees worldwide through multi-channel execution – digital (mobile app, website, social media) and offline marketing materials • Leading the production of video stories as part of wider global strategy • Sourcing stories, conducting interviews and screenings • Commissioning and writing up news stories and distributing them EU-wide • Editing and proofreading copy from wider teams across Europe before publication – using AP style guide for reference• Sharing best practices for visual storytelling with wider teams and stakeholders • Regularly partnering with key stakeholders to produce content relevant for their department or region • Managing external video agencies on various projects• Producing and directing video shoots across Europe • Overseeing the editorial and content strategy across all channels in line with the business’ critical path • Analysing readership data and using it to guide the content schedule • Producing a weekly news broadcast show with PA Media, distributed across thousands of ops sites in the EU – taking on presenting duties where necessary • Writing scripts for weekly news show – fact checking, liaising with stakeholders for alignment and proofing
  • Universal Music Publishing Group
    Content Specialist - International Marketing
    Universal Music Publishing Group Apr 2020 - Jan 2023
    London, England, United Kingdom
    • Managing and overseeing all copy used in Marketing materials worldwide across all digital and offline platforms (website, social channels, PR, ads) • Subediting and proofreading copy to ensure a consistent tone of voice• Liaising with senior stakeholders to develop a global blog strategy• Creating high quality written content including a series of blog articles • Establishing and maintaining brand tone of voice that reflects the company’s core values • Organising the company’s first global webinar, ‘The Impact of Music in Sport’, featuring panellists from FIFA, Eurosport and BT Sport - from coordinating assets to producing the event.
  • Universal Production Music
    International Marketing Executive
    Universal Production Music Nov 2017 - Apr 2020
    London, England, United Kingdom
    - Creating a variety of written material for websites, landing pages, articles and social channels to be shared globally- Communicating new releases, labels, tools and more to a range of existing and potential users- Managing a global campaign for women in music in partnership with shesaid.so and She Is The Music and the collation of all marketing materials. This includes writing all of the copy for the website – (campaign page, web banners), emails, blog posts, press releases, internal communication and collaborating with Composers to create social content- Writing press releases and liaising with teams around the world when distributing to local press- Co-ordinating the launch of new labels, including the launch of A Remarkable Idea with the likes of Maxïmo Park, Kele Okereke, Pulled Apart By Horses and more on their roster- For this launch, I was responsible for creating a zine (with some pin badges to match) to promote the label to clients – this included interviews with some of the artists/bands and feature articles - I worked closely with the Designer to put the zine together, as well as the Label Manager to ensure consistent communication throughout the project- Managing global brand consistency across all marketing channels, including web, social, print andmerchandise- Working closely with Designers to create artwork across web, email, social, promo items and events- Developing strong relationships with teams around the world to improve their Marketing content, making sure its in-line with brand guidelines- Implementing and managing the global Content Marketing plan - Coordinating the design and delivery of internal and external e-communication - Developing and managing global social media channels (Facebook, Instagram and YouTube)- Project managing key industry events e.g. Cannes Lions and MIPCOM – from start to finish, as well as evaluation with pre and post-event analysis
  • Give A Grad A Go
    Digital Marketing Executive
    Give A Grad A Go Jun 2016 - Nov 2017
    London
    - Proofreading and editing - making amendments to guest posts or blog content from other colleagues to ensure everything aligns with company tone and voice- Copywriting - ensuring the company’s job specs are exceptionally written, well-structured and SEO friendly - Managing the company blog and content calendar (both B2C and B2B) - coming up with new and innovative ways to engage their target audience - Managing and creating copy for the company blog including; guest features, careers advice, industry news and updates- Managing all social media channels e.g. Facebook, Twitter, Instagram, Google+ and LinkedIn- Building partnerships with brands for guest posts and commissioning content- Maintaining and improving the company’s email marketing strategy, sending job match emails, newsletters and B2B comms using MailChimp- Managing and mentoring the team’s intern - delegating tasks and providing training on various marketing tasks
  • The Girls Are
    Reviews Editor
    The Girls Are May 2014 - Nov 2017
    London, United Kingdom
    • Commissioning writers for album, single and EP reviews• Liaising and building a professional rapport with music PR companies/agencies on a daily basis• Receiving press releases and logging the relevant information on a shared drive/spreadsheet• Making a note of upcoming release dates and sending out a monthly email to our contributors • Proofreading and editing reviews before going live; fact-checking, searching for any grammatical errors and ensuring the content correctly fits within TGA’s style guide• Creating a playlist of the best tracks released each week for the website • Promoting reviews down social media avenues i.e. Facebook and Twitter to ensure maximum exposure• Working closely with the Editor and Deputy Editor to discuss new ideas for the site, or upcoming features for the magazine• Interviewing female-fronted bands or artists and writing up into prose for the printed magazine and website• Contributing to the printed TGA magazine (accessible on our online shop and in Rough Trade West, East and Brooklyn) and managing the reviews section
  • The Girls Are
    Freelance Music Writer
    The Girls Are Sep 2013 - 2016
    London
    • Writing album/single reviews of various female artists (such as; Dum Dum Girls, Frankie Rose, Au Revoir Simone and Ellie Goulding) for TGA's website• Conducting interviews with new female artists/bands and writing the piece into prose for the website
  • Mountain Warehouse
    Online Marketing Executive
    Mountain Warehouse Jan 2015 - Jun 2016
    London
    • Ownership of all social media channels; Facebook, Twitter, Instagram, Pinterest and Google+ and US/Canada Facebook pages – maintaining social media presence by scheduling and planning posts• Managing and creating Facebook ads; keeping track of spending and social engagement• Social media reporting; period reports, weekly and monthly social analysis• Planning and executing campaigns, including branding, blogger outreach, social and blog content around them • Taking responsibility for ongoing content marketing; creating regular blog content, ensuring each post represents the brand’s tone, themes, and demographic• Dealing with all blogger outreach, liaising, gifting, arranging catalogue drops and researching new bloggers• Liaising with graphic designers on a daily basis to create marketing collateral• Proofreading and editing staff reviews for the blog, creating monthly store staff newsletters and press releases for local media • Maintaining and building brand partnerships• Assisting with video and photo shoots• Preparing the launch of new ‘sister’ brand, Zakti Active• Planning in-store launch event; blogger outreach, guest list, working closely with graphics team to design flyers and invites • Creating content for all social media channels; Facebook, Twitter, Instagram, Pinterest, Google+, planning future content• Generating new marketing avenues, campaigns, and web/blog content from scratch for an entirely different consumer demographic
  • Bbc Worldwide
    Receptionist/Marketing Assistant
    Bbc Worldwide Jul 2014 - Jan 2015
    • Meeting and greeting guests in a professional and helpful manner• Transferring and answering incoming calls quickly and efficiently• Taking responsibility for the security of the building; giving out temporary passes and making sure they are returned, and to make a note of those which haven't• Booking courier requests and signing for deliveries • Assisting with the DVD Enquiry Line, dealing with queries from consumersMARKETING ASSISTANT - BBC WORLDWIDE - SEPTEMBER - PRESENT• Working with the BBC Communication/Marketing team five hours a week • Contacting appropriate publications to enquire if they would be interested in selling a range of BBC products in their Christmas Guides 2014• Using Gorkana to retrieve addresses for these companies and collating the information in a spreadsheet• Writing copy for press releases of upcoming DVDs• Drafting press releases for upcoming CDs on behalf of Demon Music Group
  • Sheerluxe.Com
    Intern
    Sheerluxe.Com Apr 2014 - Jul 2014
    London
    • Editing content and context tags for various articles on the online magazine• Using Irfanview to crop and resize images/thumbnails • Working closely with Sheerluxe’s boutique; a network created by different affiliate feeds from retailers such as, House of Fraser, Topshop, John Lewis and Net a Porter• Extensively categorizing new products from these retailers on a daily basis• Liaising with the editor and technical department of Sheerluxe to discuss any issues and improvements needed for the boutique, to ensure a more efficient way for the consumer to shop online
  • The Red Agency
    Various Temporary Receptionist Roles
    The Red Agency Nov 2013 - Jul 2014
    London
    • Working within various corporate environments• Meeting and greeting guests in a professional and helpful manner; offering visitors refreshments and creating a comfortable and welcoming experience• Answering incoming calls and taking messages efficiently • Receiving and distributing post throughout the office• Booking flights, courier requests and meeting rooms for employees• Making reservations for various hotels and liaising with hotel sales managers• Arranging and setting up hospitality lunches when required• Assisting with administrative tasks; editing and creating spreadsheets, updating hotel information and databases.• Printing and binding reports efficiently• Franking and sending out post on a daily basis
  • 55Factory
    Freelance Music Writer
    55Factory Jan 2014 - Mar 2014
    Remote/Working From Home
    • Writing music-related articles for the website.• Interviewing up and coming singer/songwriters, and transferring this onto the website.• Liaising with the editor to discuss future posts, ideas and articles.
  • Cats Brothers
    Pr Fashion Assistant
    Cats Brothers May 2013 - Jan 2014
    London, United Kingdom
    • Working from home and attending meetings with the designers• Assisting with marketing and promoting Cats Brothers through social media avenues• Writing content for the brand’s online blog• Organising Cats Brothers’ website/tumblr page content• Doing in depth market research to assist with strengthening the brand• Running necessary errands for the company• Attending events, networking and representing the brand
  • The Chronic Magazine
    Contributing Music Writer
    The Chronic Magazine Aug 2013 - Oct 2013
    London, United Kingdom
    Freelance Music Writer
  • Topshop Topman
    Concession Sales Assitant
    Topshop Topman Aug 2013 - Oct 2013
    London, Oxford Circus, Flagship Store
    • Working for two concessions, Beloved and Darling• Serving a largely young adult customer base; often providing them with a very one to one, bespoke service, helping individuals style themselves• Visual merchandising to assist with increasing sales and supporting the concession's “look”• Successfully working with the manager when identifying new items with sales potential• Writing a report at the end of the working day, providing feedback to the manager of days activities and sales
  • Global Freight Solutions Ltd
    Customer Service Advisor
    Global Freight Solutions Ltd Sep 2012 - Aug 2013
    Billingshurst, Sussex
    • Answering incoming calls from well established companies, enabling them to track their recent deliveries and resolving any issues• Receiving over 200 calls and answering over 100 emails daily • Booking multiple collections on a daily basis• Keeping in regular contact with courier companies and retailers• Being first point of call for any queries regarding collections• Allocating different tasks to colleagues• Training and mentoring new staff
  • The Bognor/Chichester Observer
    Fashion Writer
    The Bognor/Chichester Observer Mar 2013 - Apr 2013
    Chichester
  • Kemet Fm
    Music Radio Intern
    Kemet Fm May 2012 - Jul 2012
    Nottingham
  • Wild Clothing
    Sales Associate
    Wild Clothing Aug 2010 - May 2012
    Nottingham, United Kingdom
    I worked at WILD Clothing whilst studying for my BA Honors Degree in English Literature at Nottingham Trent University• Working with an extensive range of clothing, from vintage wear to brands like OBEY and Stussy• Helping increase sales through the selection of new brands as well as vintage items• Opening the store, including taking down security grills and previous day stock take, and being trusted with keys• Mentoring and supporting new team members

Charlotte Croft Skills

Blogging Music Writing Music Review Styling Radio Editing Fashion Theatre Music Journalism Vintage Clothing English Literature Magazines Copywriting

Charlotte Croft Education Details

Frequently Asked Questions about Charlotte Croft

What company does Charlotte Croft work for?

Charlotte Croft works for Voices Radio

What is Charlotte Croft's role at the current company?

Charlotte Croft's current role is Radio Host and Content Creator.

What schools did Charlotte Croft attend?

Charlotte Croft attended London Music Journalism Centre, The Nottingham Trent University, The College Of Richard Collyer, Millais School.

What are some of Charlotte Croft's interests?

Charlotte Croft has interest in Writing, Blogging, Fashion, Styling, Vintage, Cult Film, Baking, Reading, Theatre, Music.

What skills is Charlotte Croft known for?

Charlotte Croft has skills like Blogging, Music, Writing, Music Review, Styling, Radio, Editing, Fashion, Theatre, Music Journalism, Vintage Clothing, English Literature.

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