Charlotte Roderick Email & Phone Number

Roanoke, VA, US

• Manage all marketing efforts by successfully crafting compelling and engaging content across various platforms, including social media, blogs, and email campaigns
• Provide client services by ensuring prompt and effective communication, addressing inquiries, and resolving issues
• Implement and manage all email marketing campaigns, social media strategies, and long-term growth projects
• Actively contribute to cross-functional collaboration, working closely with sales and management teams to align marketing strategies with overall business goals

Roanoke, Virginia, US

• Plan and execute marketing strategies for tradeshows and expositions, resulting in increased brand visibility and engagement
• Manage the coordination and logistics of national tradeshows, ensuring seamless execution of events and maximizing opportunities for networking and business development
• Oversee behind-the-scenes paperwork and connections, streamlining processes and maintaining organized documentation for efficient event planning and execution
• Executed social media and newsletter campaigns, enhancing online presence and communication with clients, partners, and community

Roanoke, Virginia, US

• Provide active leadership as Chief Executive Officer of Ad 2 Roanoke, presiding over all meetings and representing the organization in all capacities.
• Serve as ex-officio member of all committees (except nominating), assisting in appointing committee chairs and working closely with the treasurer to create an annual operating budget.
• Act as the primary liaison with AAF National and AAF Roanoke, fostering strong relationships and ensuring alignment with national and local objectives.
• Represent Ad 2 Roanoke at national and district meetings of AAF and AAF District 3, advocating for the organization's interests and networking with key stakeholders.

Roanoke, Virginia, US

• Facilitate communications, share programs, and increase educational opportunities between AAF and area students including high schools, colleges, and universities
• Provide assistance in developing and running workshops and conferences
• Coordinate and organize student sponsorships in the Greater Roanoke area

Roanoke, VA, US

• Advocate at events to promote the Roanoke Region’s lifestyle, professional opportunities, and community benefits, fostering local engagement and pride.
• Facilitate welcoming spaces for professionals to share advice and help newcomers and residents connect with the region’s vibrant culture.
• Collaborate with ambassadors to enhance community growth and strengthen ties between residents, businesses, and local leaders.
• Represent key areas of the Roanoke Region in outreach efforts to attract talent, investment, and new residents.

• Self-taught photographer with a diverse portfolio including portraits, landscapes, pets, and event coverage.
• Conducts professional photoshoots for paying clients in Downtown Roanoke and various other locations, delivering tailored, high-quality images.

• Volunteered as the photographer for Ad 2’s Headshot Happy Hour (October 2024) and covered events such as WBHS prom, along with product photography for Cello (Downtown Roanoke Restaurant) food items
• Provided friends and family with graduation photos, headshots, family portraits, and more to develop professional skills

• Spearheaded social media management initiatives, leveraging my role as a bridge between theoretical knowledge gained in Digital Marketing and Advertising studies and practical application in the field.
• Crafted engaging content across various platforms, tailoring messaging to resonate with target audiences and bolster online presence.
• Developed comprehensive content calendars to ensure consistent and strategic posting schedules, optimizing reach and engagement metrics.
• Collaborated closely with a dedicated team to understand client objectives and deliver tailored social media strategies, aligning efforts with broader marketing goals.

• Managed comprehensive care for two children, as well as two dogs while being a full-time student.
• Assisted with tutoring, after-school activities, and summer development work/homework.
• Operated family vehicles for transportation to activities and appointments
• Created a fun and educational environment, ensuring appropriate resources and support for the children's needs.

Digital Marketing And Advertising, Business Administration

Dual Enrollment

Elementary, Middle, And High School