Senior Account Director
Miami, Fl, Us
Opened the San Francisco office to expand west coast new business opportunities. Responsible for hiring and building teams for all digital, social media and influencer strategies. Primary client contact and growth manager for agency's multi-million dollar anchor accounts.• Winner of 2017 ADDY Awards for Fanny for President campaign on behalf of Big Ass Fans• Spearheaded campaign that elevated agency to a 2016 North America SABRE Awards Finalist• Lead on agency’s top-tier clients that garner $1 Million+ in annual company revenue • Concepted and promoted viral videos that dominated YouTube’s Top 10 list for three consecutive months and helped earn Cricket Wireless the #1 spot in Ad Age’s Viral Video Chart• Secured Cricket the highest Facebook engagement rate in 2016 among all competitors, beating out even T-Mobile.• Responsible for new business pitches for marquee perspective clients • Manage team of six in client execution including: strategy, community management, hyper-local, design, sponsorships, content development & optimization, social advertising, reporting, etc. • Campaigns with Queen Latifah, Kelly Clarkson, Enrique Iglesias, Pitbull, Soulja Boy, and more• Sponsorship activations with BET Awards, WWE WrestleMania, Portland Timbers, and more• Retail social support with Target, Walmart, GameStop, and more