• Orchestrate end-to-end go-to-market strategies for multiple B2B and B2C campaign launches, resulting in generating over $400 million in revenue.• Develop client messaging and content plans utilizing a variety of tactics tailored to specific clients.• Collaborate with team members to devise and implement strategies and campaigns that meet client expectations within designated timelines.• Create, direct, and/or author nurturing, lead generation, and marketing funnel content tailored to all stages of the Client Buy Cycle.• Offer proactive coaching and strategic recommendations to clients, broadening their marketing perspectives and improving overall results and brand perception.• Analyze email campaign and digital marketing performance to optimize targeting and content.• Identify opportunities for client retention and account growth.

• Generated opportunities in pipeline as a direct result of initial sales enablement training.• Defined and executed product positioning and strategies to drive revenue growth, market leadership, and awareness.• Collaborated with demand generation and field marketing teams on program strategy and content creation for conferences, trade shows.• Oversaw marketing campaigns for products totaling over $4 million. - Grew automotive sales profit by 8%. - Generated over $1.2 million in property sales. - Generated $683,000 in 2015. - Generated $714,000 in 2016.• Examined and researched trends in the market to create new products.• Designed and developed new product lines from research through merchandising and marketing.• Managed digital and print merchandising for over ten different product lines.• Directed the operations of all social media platforms and ensured the success of promotions and campaigns.• Gained accolades for effectively coordinating all vendor partners as key marketing liaisons, ensuring the maximization of partnership opportunities, providing direction, and keeping various projects moving forward.

• Developed and implemented a comprehensive sales targeting plan.• Created and managed quarterly customer forecasts with revenue projections for 5+ years.• Earned distinction for achieving and maintaining status as sales pacesetter by establishing profitable clientrelationships.• Lead the entire region in sales in 2013 and 2014 (2014 sales equated to over $110,000). Closed two corporateaccounts totaling $52,000 in May 2014.

• Maintained and expanded relationships with strategically important large customers.• Gained insight into customer's business, their industry and regional trends.• Ensured customer satisfaction and problem resolution.• Developed a strategy to grow account, researched new areas of business.2008 - 2012• Established customer level pricing strategy.• Delivered expert recommendations on marketing campaigns and promotions to increase brand awareness andelevate sales.• Provided internal and external auditing services for businesses.• Maintained knowledge of tax code changes and accounting principles & procedures.• Created favorable public image by managing the overall website redesign.