Create content that resonates with existing fan base by collecting data and researching trends tailored to the customer's targeted audience. Write and edit content to ensure it is clear so that it is properly distributed across web, mobile and social platforms. Manage social media campaigns, analyze data and monitor engagement for postings. Assist the company with branding and marketing products and services to consumers and future entrepreneurs. Manage company calendars to ensure timely publications; select popular and trending articles for posting; identity potential gaps in content and recommending new topics; schedule social media posts; review and update content as needed