Chayan Biswas Email & Phone Number

Bengaluru, Karnataka, India

Bangalore

Worked on story telling and consulting engagements on Brand Health as well as Usage and Attitude studies.

Kolkata

Involved in end to end project life cycle, from drafting proposal to report preparation and presenting to the client. Experienced in product test and Brand track studies.

Kolkata

Kolkata

• Analyzing Consumer behavior & providing actionable insights to a FMCG client for devising their marketing strategy.• Involved in the full life cycle of a project right from checking brief and drafting research proposal to data analysis and preparation of report for the client.

Trichy

Marketing, Operations, Systems

Uttar Pradesh

Post Campaign evaluation of the consumer schemes executed by TAFE in Uttar Pradesh. It included the following:- Understanding the market position of TAFE with respect to its competitors in UP.- Acquiring insights into the formulation and execution of the consumer schemes executed in UP- Formulation of a questionnaire, to evaluate the scheme participants.- Field visit to 120 scheme participants in 12 dealership locations across UP.- Visit to competitor dealerships to understand their perception of the schemes that have been executed by TAFE.- Interacting with TAFE dealers to gauge their analysis on the schemes.- Suggest changes and modifications to the existing schemes.- Preparation of a comprehensive report based on my field visit and interaction with the dealers.- Making a final presentation at the corporate office in Chennai.

Kolkata

• Experience in production support for handling Incident/Service change request of business applications of Cambridge Assessment a part of Cambridge University.• Involved in understanding and suggesting process improvements in business applications in order to make the applications more efficient and user friendly for the client.

Master'S Degree, Marketing And Operations

Activities and Societies: Member of Bismarc BIM Trichy

Bachelor'S Degree, Electronics And Communications Engineering, 1St Class

High School