Director Of Audience Services And Database
CurrentTicketing: As a seasoned manager in the ticketing department, I excel in utilizing communication and collaboration tools such as the Microsoft 365 Suite to establish clear goals, timelines, and effectively address challenges. My leadership philosophy revolves around empowering team members to learn, contribute, and lead, fostering a culture of growth and excellence.I enjoy leveraging CRM analytics to drive data-driven decision-making processes, utilizing insights for product pricing, inventory management, and devising robust customer service and marketing strategies. My passion for innovation leads me to continually explore new tools and methodologies to expand audience reach and engagement, and streamline patron experience.CRM Administration: I spearhead organization-wide implementations of Tessitura, a specialized software aimed at breaking down silos within performing arts organizations, particularly focusing on ticket sales and fundraising. In my capacity as administrator, I oversee user management, conduct comprehensive training sessions, and lead seamless product upgrades and implementations, aligning software utilization with evolving business needs.With a keen eye for efficiency and effectiveness, I specialize in crafting custom reports and procedures utilizing SQL Server and Microsoft Visual Studio. Additionally, I actively develop and refine CRM processes, equipping users with the necessary skills and knowledge to become adept problem-solvers.Digital Management: As product owner for company web properties, I manage our partnership with a third-party developer, overseeing a major end-to-end website development project. Proficient in implementing custom solutions using front-end languages, I ensure that content updates seamlessly merge customer service priorities with enhanced user experiences, all while driving alignment with overarching business objectives.