Marketing And Development Consultant
CurrentAs part of the Development team, I’m responsible for our development communications and writing, fundraising financial accounting and reporting, development and communications technology management (CRM, software, etc.), all agency communication vehicles (print, digital materials, web and social media)Highlighted accomplishments include:+ The revision and implementation of our donor communications and development plan, resulting in an over 60% increase in our Annual Appeal revenue, and above-benchmark increases in donor and event revenue.+ The design, implementation and management of our donor database, NeonCRM, including the combining of five database sources, which enhanced our ability to engage with donors more effectively on a personal level.+ The development of a robust website and social media presence, including the development and implementation of an annual communications plan, print newsletters, multiple additional appeals, and more.+ The design and implementation of our first donor survey including the use of a Commitment Score to identify potential legacy gifts.