Chelsea Cepicky, Mba Email & Phone Number

St Louis, Missouri, United States

As Media Planning Supervisor at True Media, I oversee the development and execution of strategic, multi-channel media plans that align with client objectives. I collaborate with cross-functional teams to ensure campaigns are data-driven, efficient, and measurable, while continually optimizing to maximize performance. My role involves identifying key insights to drive success across digital, traditional, and emerging media platforms, all while maintaining strong relationships with clients and media partners

St Louis, Missouri, United States

UPBrand is a strategy-driven, full-service branding and digital marketing agency. UPBrand strives to develop trusting partnerships and thoughtful creative that make an impact for businesses.I was responsible for creating new channel strategies across various platforms that work together to help clients reach their marketing goals. I oversaw all digital marketing campaigns, optimization and monthly reports to inform clients about their performance and gain insights into their audiences and customers. My campaigns include B2B and B2C strategies across various industries and platforms, including food and beverage, alcohol, education and more. I was also a member of The Nitrous Effect Diversity, Equity, Inclusion and Belonging (DEIB) team. Our commitment to diversity, equity and inclusion was rooted in a shared belief that our best work happens when we’re free to be ourselves and challenged to think beyond the familiar.

Greater St. Louis Area

I worked at FleishmanHillard, the world’s top communications agency for global clients. FH integrates intelligence into everything they do to provide a top-notch client experience and drive measurable impact.I worked with various national clients across B2B and B2C industries to analyze and review analytics using Adobe Analytics and Google Analytics/Data Studio. I used this data to form actionable insights and increase SEO rankings. I also compiled SEO audits to identify areas where SEO and linking strategies could use improvement and how to improve them. Additional tasks included managing SEM, Facebook advertising, LinkedIn advertising, Twitter advertising, and monthly reporting.

Greater St. Louis Area

I worked at Geniecast, which provides live, immersive virtual experiences that connect people, ideas and inspiration, including augmented reality.I oversaw the marketing strategy for campaigns, events and public relations. I also worked closely with our sales team to identify target customers and provide relevant marketing messaging, drip campaigns and collateral. Additional tasks included brand management, landing page development and overseeing company social media accounts.I helped to generate qualified leads through digital marketing campaigns while utilizing customer personas.

Greater St. Louis Area

PowerPost (later PowerPublish) was a SaaS platform to monetize content and expertise as well as a content marketing agency. During my time with PowerPost, I managed digital marketing campaigns across Facebook, LinkedIn, Instagram, Pinterest and Google Ads while overseeing monthly metrics and budgets across our portfolio of clients, including 800% returns for an eCommerce campaign. I also managed PowerPost's webinar/influencer marketing programs, with the goal of bringing in qualified leads for our pipeline. Additional tasks included public relations outreach, production of collateral and website traffic management.

Greater St. Louis Area

I worked for The Arland Group (now Shaker Recruitment Marketing,) a recruitment marketing and communications agency.I managed a large national account to produce and track yearly budgets, plan events/trade shows and identify advertising opportunities. I also operated as the project manager for the creation of digital/print collateral and advertising creative. Additional tasks included media pitching and overseeing day-to-day client communication.I eventually transitioned into the digital side, helping produce content and ads for large corporate clients on the employer branding side. This included clients in the financial industry, insurance and business solutions among others.

St. Louis, Mo.

I oversaw client research, evaluation and creation of marketing plans. Duties also included managing client budgets, email marketing campaigns and social media content creation/management. In addition to these tasks, I handled client communication and project management for all deliverables and timelines.

Glen Carbon, Illinois

My first company after college was Think Tank PR & Marketing, a full-service agency that strives to deliver exceptional results through innovative marketing and PR plans.I worked with clients and our internal team to ensure deadlines were hit and quality met client expectations. I performed community management and oversaw the production of monthly newsletters, blogs and press releases. Other tasks included brainstorming new marketing tactics and campaigns, coordinating video shoots and acting as the main point of contact for clients.

Glen Carbon, Il

I worked closely with interns and account executives to compile a daily list of relevant social media news, topics and content. I oversaw community management for Facebook, Twitter, Google + and Pinterest and addressed any questions or concerns. My primary goal was to increase user engagement through social media campaigns.

Glen Carbon

I compiled daily research and monitored industry trends. I also created content for clients across various social media platforms. My goal was to increase social media engagement and build relationships with the consumers and the community.

Edwardsville Illinois

I was responsible for reaching out to Southern Illinois University Edwardsville alumni to ensure their records were up-to-date and to obtain accurate information. I also raised funds for programs throughout the university as part of the SIUE Annual Giving program.

Master Of Business Administration - Mba, Marketing

Coursework: Branding Integrated Marketing Management Strategic Marketing SEO and Social Media Marketing Organizational Behavior.

Codergirl - User Experience (Ux) Research And Design

CoderGirl User Experience is a St. Louis volunteer-based UX program learning about industry concepts, psychology and strategies of UX.

Graduate Certificate In Digital Marketing

Activities and Societies: Midwest Digital Marketing Conference, Social Media/Marketing Team: Spring 2016 - Present Editor-in-Chief, UMSL.

Bachelor Of Arts, Speech Communication; Focus In Public Relations

Activities and Societies: Public Relations Student Society of America, Students Today Alumni Tomorrow, Students Assisting, Recruiting.