Chelsea Balkan Email & Phone Number

Ventura, Ca, Us

New York, Ny, Us

As a Key Account Director, I am able to work with the largest CPG advertiser in the world and collaborate on how to best leverage our strategic joint business partnership at SXM Media.

New York, Ny, Us

SXM Media is the fusion of all things Pandora, Stitcher, SoundCloud and SiriusXM – we leverage the power of audio to redefine consumer experiences with unrivaled content, proprietary data, bespoke creative solutions and live and virtual events.

Oakland, Ca, Us

Experienced programmatic media buying expert who provides high value solutions for our clients. Responsible for partnering with the national sales team to develop, grow, and maintain client relationships as they shift their preferred buying method towards the private marketplace. Heavily involved in the day-to-day management of creating and troubleshooting deal IDs.

San Francisco, Ca, Us

Drove overall commercialization of Collective’s products by creating high level strategies as well asproviding hands on support. Specifically, I worked on providing strategic guidance for RFP submissions, attended agency meetings as mobile product specialist, provided pricing guidance based on marketplace trends and new product launches, and developed Collective's first mobile case studies. Provided expert guidance for both internal teams and external clients about Collective’s products, overall trends and the market landscape. Developed the Collective Knowledgebase which contained FAQs across all of our products resulting in faster response times to our clients. Lead the monthly new hire training for Mobile. Empowered sales team via training on new and existing features, coaching of product use and collaborative partner selling. Product lead for our partnership with Placed, the leader in mobile location attribution.Developed sales packages in collaboration with marketing which resulted in one of the largest mobile only wins for Collective.

New York, Ny, Us

New York, Ny, Us

Prepared clear, compelling media strategies and recommendations to clients that achieve their goalsCollaborated with the search, mobile, and offline teams to develop innovative solutions. Built positive long-term relationships with sales representatives, clients, and co-workersDeveloped strong analytical skills with the ability to relate results to client business objectivesManaged and mentored employees and ensure deadlines are met and workload is evenly distributed

New York, Ny, Us

Clients: Retail, Fragrance, and TravelProvided syndicated research support (competitive analysis and target media consumption analysis) during development of objectives and strategiesParticipated in multiple planning cycles of both direct response (lead gen, sales, and social) and branding focused campaigns for budgets ranging from $50M to $2MM.Maximized client budgets by negotiating cost-efficient rates and added valueOversaw campaign execution from coordinating creative calls to maintaining production schedules and adapted to changes as needed to ensure a timely launch

New York, Ny, Us

Clients: Automotive, Telecom, Retail, TravelCreated and issued media authorizations, spec sheets, and space reservations for Print, TV, and DigitalExperienced trafficker through DFA6 (Rich media, video, banners, click trackers, floodlight tags)Analyzed campaign performance on a weekly basis and developed optimization recommendationsRestructured the billing process, managed budget sheets and approved client billingsUpdated the weekly internal status which acted as the teams to-do-list