Chelsie Messenger Email & Phone Number

Redmond, Wa, Us

Boston, Massachusetts, Us

- Working directly with the Chief Marketing Officer (CMO) and Chief Product Officer (CPO), drive strategic growth initiatives and buy/build/partner opportunities that unlock potential revenue ($5-175M), grow the Salsify ecosystem, and innovate experiences across the eCommerce value chain. - Develop go-to-market and product investment recommendations based on customer/account data and platform analytics, mixed-methods research, service design, financial modeling, and market research. Lead large-scale qualitative research studies on generative and assistive AI, App Center scalability, and market/region expansion.- Co-founded and currently lead API Connect, Salsify’s global Asian and Pacific Islander employee resource group (ERG); manage group budget and a 5-person steering committee, and lead program planning for 15+ annual events.

Boston, Massachusetts, Us

- Led Salsify’s global research practice for 10+ user experience (UX) practitioners; built ResearchOps capability to reduce time spent on panel management, improve legal/financial compliance, and increase R&D alignment.- Co-led a global, 20-person team of product managers, designers, researchers, and engineers on a product portfolio of ecosystem integrations. Delivered a new OpenAI workflow, 2 joint Salsify-partner development projects, and 3 new Shopify and Salesforce integrations that influenced $15M+ in revenue within the first year.- Created partner and ISV journey maps, service design blueprints, archetypes, and maturity models; delivered recommendations that informed partner program playbook and catalyzed investment in platform scalability.

Boston, Massachusetts, Us

- Managed a multi-level team of 10 learning experience (LX) designers, enablement consultants, and program managers through an employee experience (EX) transformation across a global Customer/Sales organization of 200+ team members that reduced time to annual quota by 3-10 months based on segment, increased deal desk compliance, and baselined/improved internal NPS.- Led EX-focused qualitative research and design sprints; developed employee journey maps and learning maturity models to support new hire program redesign.

Seattle, Wa, Us

- Managed cross-functional teams of 10+ focused on customer experience (CX), experience strategy, service design, digital transformation, and inclusive design for global Fortune 10/500 clients across healthcare, financial services, medical supplies, animal health, agriculture, bioindustrial, and retail. Scoped potential engagements, coordinated RFP responses, drafted statements of work (SOWs), and oversaw all aspects of team budget and resourcing.- Built and led a B2B digital innovation accelerator at scale that quickly aligned stakeholders across a multi-national matrixed organization and delivered insights that formed the basis for financial investment in 4 new product teams.- Directed a client portfolio with $1.5M+ in annual revenue, organically grew 2 additional workstreams with net-new business units; advised 2 additional engagements in other markets as executive sponsor. - Built an equity-driven CX center of excellence (COE) focused on inclusive design and accessibility, developed external-facing thought leadership, and managed 4 pro bono projects through Slalom’s Partners for Good program.

Edina, Minnesota, Us

- Led design thinking and product strategy for a client portfolio with $5M in annual revenue for an international eCommerce client across multiple regions, 35+ brands, and 1 non-profit division, leading CX initiatives around loyalty and closed loop analytics and working cross-functionally with product and engineering teams on capabilities that improved traffic, conversion, and performance.- Designed design sprints and accelerators for an emerging tech portfolio that included augmented reality (AR), internet of things (IoT), and blockchain and resulted in actionable innovation opportunities.- Built an associate career development program and managed an inaugural team of 2 associates. Led internal diversity, equity, and inclusion (DEI) and professional development initiatives.

Us

- Designed clinical review automation solutions that ensured compliance with industry regulations (Medicare, Medicaid, state laws) that reduced clinical review and decision timelines, resulting in $5M+ in projected annual savings.- Conducted field studies and qualitative research; developed service design blueprints and cost reduction models.

Charleston, Sc, Us

- Drove the end-to-end discovery, delivery, and launch of Life and Ancillary roadmap initiatives, working directly with product and engineering teams to deliver capabilities that simplified the consumer experience, complied with insurance industry regulations, and ensured the scalability and integrity of core systems.- Managed an advisory panel of 10+ industry representatives to identify opportunity whitespace and led the resulting design and scoping of strategic investments. Partnered with Product VPs to make executive recommendations.

Mount Pleasant, Sc, Us

- Established a new Developmental English product division; owned initial customer and market research, business case development, and curriculum/content development. Led the design and development of English-focused platform capabilities, including SmartReview, an interactive writing platform for peer-review and rubric-based grading.- Managed 2 content editors and coordinated a network of 25+ contract authors.

Clemson, Sc, Us

- Awarded 2013 Douglass Award for Teaching.

- Awarded 2011 Teacher of the Year.

Master Of Arts (Ma), Writing, Rhetoric, And Digital Media

Certificate, Organizational Leadership

Bachelor Of Science (Bs), English