Chelsea Larson Email and Phone Number
Chelsea Larson work email
- Valid
- Valid
- Valid
- Valid
Chelsea Larson personal email
Chelsea Larson phone numbers
I'm a B2B & B2C results-driven marketing professional with over 13 years of experience.I specialize in digital marketing, demand generation and marketing technology (marketing ops). I also have experience with sales ops, event marketing, and graphic design. I enjoy staying up-to-date with the latest marketing strategies and technologies. I have a creative mind, and I enjoy being challenged. Subject Matter Expert in: SEO, HTML, CSS, Marketing/Mass Email (Including Deliverability), Websites (with Numerous CMS Platforms), Demand Generation, Marketing Automation Systems/Email Service Providers (Marketo (Certified), Pardot (Certified), IBM Watson (Acoustic, Silverpop), Salesforce Marketing Cloud, Eloqua, Iterable, MailChimp, Constant Contact), CRMs (Salesforce (Certified), iMIS), Online Advertising (AdWords, Bing, Social, Content Syndication, Retargeting), Graphic Design, and Social Media.Certifications/Certificates:- Adobe Certified Expert - Marketo Engage Business Practitioner (May 2022)- Certified Pardot Specialist (December 2020)- Salesforce Certified Administrator (July 2020) - Marketo Certified Expert (May 2020)- HTML & CSS for Beginners (Adobe Know How), February 2015- Social Media Strategist Certification, 2014 (30 credit hours, Social Media Academy)- Intermediate Web Page Design (Northern Virginia Community College), March 2013- Adobe InDesign CS5-Level 1 (Northern Virginia Community College), December 2012 - Creating Web Pages (Education To Go), October 2011
Sponge – Marketing & Revenue Ops Agency
View-
Head Of Marketing OperationsSponge – Marketing & Revenue Ops Agency Jan 2023 - PresentAlexandria, Virginia, UsMove beyond random acts of marketing.Sponge is a boutique marketing & revenue ops agency. We help you design smarter processes, elevate your team, get more from your tech stack, and move from chaos to predictable revenue.
-
Director, Marketing OperationsSponge – Marketing & Revenue Ops Agency Nov 2022 - Jan 2023Alexandria, Virginia, Us
-
Marketing Operations ConsultantSponge – Marketing & Revenue Ops Agency Feb 2022 - Nov 2022Alexandria, Virginia, Us
-
Marketing & Sales Operations LeadTeam Cymru Aug 2020 - Dec 2021Lake Mary, Fl, UsResults: Provided visibility into BDR activity/results via a new integration between SFDC and prospecting tool (Sales Loft) and an in-depth meeting tracking setup. Launched a lead lifecycle model and an attribution model in Pardot & SFDC. Created sales and marketing dashboards to provide visibility into pipelines, marketing campaigns, account executive activity, accounts by product line and more. Implemented Ringlead to clean up historical duplicates, including more than 300 duplicate accounts. Assisted with mapping out and building the integration between Salesforce and Intacct (ERP). Built in-depth documentation for sales and marketing on technology tools and led trainings. Built and optimized first lead scoring model in Pardot. Set up integration between ZoomInfo and Salesforce, including ZoomInfo Enrich to enrich lead, contact, and account data. · Managed reporting, analytics, and marketing & sales automation tools (Pardot, Salesforce) as they relate to overall marketing and sales performance metrics.· Set up and ran marketing automation campaigns.· Maintained Salesforce data quality including data enrichment, data integrity, data cleansing and data structure.· Managed marketing & sales tool implementations and integration technologies as needed.· Ensured that Pardot and Salesforce were accurately synchronized.· Managed website projects with outside developer, including back end optimizations for user use, design improvements, and form optimizations. · Created and maintained Full Sales Cycle Operations Guides.· Built and optimized lead scoring, dynamic nurtures and lead routing to ensure that the highest lead quality is prioritized properly and shared appropriately.· Managed marketing operations consultant (for Pardot) and Salesforce consultant. -
Marketing & Sales Operations ManagerId.Me Sep 2019 - Aug 2020Mclean, Va, UsResults: Provided visibility into SDR activity/results via an integration between SFDC and prospecting tool (Outreach) and a robust meeting tracking setup. Launched a lead lifecycle model in Marketo & SFDC. Created sales and marketing dashboards to provide visibility into pipelines, digital campaigns, tradeshows, lead source, and account executive activity. Executed email sends and segmentation to a list of more than 5M subscribers for affiliate marketing program.• Managed and administered MarTech stack including platforms such as Salesforce (Sales Cloud, Marketing Cloud), Marketo, Outreach, ZoomInfo, LI Sales Navigator and Drift.• Partnered with sales and marketing to refine lead qualification process and analyze and report on campaign performance.• Set up lead nurturing, list segmentation and distribution of leads.• Collaborated with marketing, sales, SDRs to refine the lead process, automate lead processing tasks and measure lead delivery effectiveness.• Created and optimized campaigns and program templates for landing pages, emails, and web forms.• Developed, managed, and analyzed Marketing KPIs, standardized operational reports, and dashboards to provide visibility into the business, conversion rates, campaign ROI and trends.• Collaborated with Sales and Customer Success to manage opportunity pipeline, create new business revenue forecast, and onboard new clients into internal processes such as billing.• Developed and maintained executive reports and dashboards that give insight into sales, marketing and company performance.• Onboarded and trained new hires to use tools such as Salesforce, Outreach, LinkedIn Sales Navigator, Drift, and ZoomInfo.• Managed vendor relationships, marketing ops consultants, and sales operations administrator (direct report). -
Director, Email Marketing OperationsTargeted Victory Jul 2018 - Sep 2019Arlington, Virginia, UsResults: Managed implementation of 250ok software for deliverability measurement. Increased deliverability by over 200%. Increased open rates by 30% due to subject line analysis and optimization. Set up automation for welcome programs & re-engagement programs. Managed 3 successful large volume IP warm ups for clients. Successfully hired and on-boarded 5 employees.• Built and executed email campaigns + SMS campaigns for 50+ clients based off the learnings of continual testing, analytics, and consumer behavior.• Managed client email program on-boarding including updating a custom subscription center, IP warm ups (when a dedicated IP is involved), and necessary integrations.• Monitored and managed email deliverability and account reputation to drive increased email inbox placement and oversee the health of Targeted Victory’s email program for 50+ clients.• Collaborated with data team on developing new segmentation strategies & custom reporting dashboards with attribution reports for Client Services teams.• Served as organization administrator for various marketing technology products (including contract negotiation), including 250ok, IBM Watson (email + SMS), and automation & integration projects.• Managed email marketing team (four direct reports). -
Digital Marketing ManagerBluvector, A Comcast Company May 2017 - Jul 2018Philadelphia, Pennsylvania, UsResults: Re-engineered reporting within Marketo and Salesforce to provide strategic reporting across the marketing/sales funnel. Built programs for title, state, industry, and company size normalization. Implemented a RainKing/Marketo webhook, Marketo Sales Insight set up, Sales Coach app, and robust lead scoring. Brought in over 5,000 digital leads for 2017, with an average CPL of $75.54 and a MQL (marketing qualified lead) rate of 60%. Launched a webinar program in 2017 which became one of the top generators to opportunities from digital sources. Influenced 72.6% of 2017 SFDC opportunities (sales accepted leads) with digital actions (emails, website interactions, etc.). Served as the Creative Director for a complete brand redesign.•Led demand generation, marketing operations, and graphics/branding. Functioned as Marketo and SFDC Adminstrator.•Developed and executed digital marketing campaigns and event marketing to achieve customer acquisition and retention goals. •Created and launched paid advertising campaigns via LinkedIn, Google AdWords and other digital advertising platforms (including content syndication).•Used data and testing to optimize and improve demand generation & brand awareness campaigns.•Defined, reported on, and optimized key metrics.•Managed graphic designer, event ops consultant, & marketing ops consultant. -
Digital Marketing SpecialistHobsons Jan 2015 - Apr 2017Cincinnati, Ohio, UsResults: Launched microsite within 4 months of initiation that brought in 221 sales qualified leads within its first 9 months. Increased Hobsons.com leads from 32 per month to an average of 250 per month during first year of employment. Relaunched 7 websites, two being the international Hobsons.com & Naviance.com sites. Nominated for Hobsons Excellence in Service award the first year of employment.•Managed multiple company web properties (regular content updates, SEO (search engine optimization), website redesign projects, landing page optimization, conversion optimization, and website/campaign reporting).•Developed & optimized PPC (pay per click) campaigns, including AdWords, Bing, and remarketing campaigns.•Served as Google Analytics Premium expert and trained others on its use, including reporting capabilities and best practices.•Worked closely with technology to optimize automation efforts. This included form optimization, A/B testing and Google Analytics/Eloqua integration for forward movement on initiatives like progressive profiling, and robust Salesforce campaign and lead reporting. -
Marketing & Communications CoordinatorShaw Bransford & Roth, P.C. Aug 2013 - Dec 2014Washington, Dc, UsResults: Managed brand redesigns in 6 months for both FEDmanager & FEDagent (new logos, websites, blogs, conference banners, and email designs). Exhibited at 8 conferences in 2014. Increased likes organically for FEDagent on Facebook by 27%, Shaw Bransford & Roth's LinkedIn followers organically by 186%, and monthly visitors on SBR's website by 20% organically in first year of employment.•Functioned as sole marketer for a boutique law firm in DC. •Acted as website manager. This included content updates, look & feel updates, SEO, and website traffic reporting. •Managed social media, partnerships, graphic design, and advertising. •Coordinated marketing collateral and exhibiting at conferences (including attending various conferences). •Produced radio show on Federal News Radio (managing radio commercials, scheduling guests, and brainstorming topics). •Managed FEDmanager.com brand & FEDagent.com brand (websites, social media, blogs, email marketing, subscriber surveys, and weekly newsletters to a combined list of nearly 100,000 subscribers). -
Associate Marketing ManagerNafcu Services Corporation Feb 2012 - Aug 2013Arlington, Va, UsResults: For 2012, 103% increase in unique visitors to NAFCU Services website, a 140% increase in LinkedIn referrals to website, and increased CULookup.com sales by over 50%. On-site management of 2012 annual conference with events team (~500 attendees). •Managed NAFCU Services website (ongoing content updates, traffic reporting, SEO).•Managed NAFCU Services blog and social media (Facebook, Twitter, LinkedIn, etc.).•Ran webinars, webcasts, and podcasts with 30+ Preferred Partners.•Managed CULookup.com brand (website maintenance and reporting, marketing campaigns, and collateral).•Developed marketing email campaigns (writing emails, selecting targets, designing emails, and sending emails). -
Marketing Operations InternMckinley Marketing Partners Oct 2011 - Feb 2012Alexandria, Va, Us•Developed marketing initiatives, strategies, and budgets with marketing manager. •Supported business development team with presentation materials, lead generation, and email campaigns. •Utilized and updated a Customer Relationship Management (CRM) database. •Updated and monitored social media channels, wrote company blog entries, and updated website content. -
Marketing And Communications InternMag (Mines Advisory Group) Aug 2011 - Oct 2011Manchester,, Gb•Website updates, website traffic reporting, mass HTML email design, coordination of a video launch event (~200 guests).
Chelsea Larson Skills
Chelsea Larson Education Details
-
William & Mary – Raymond A. Mason School Of BusinessInternational Emphasis -
American Business School In ParisFrench Culture
-
University Of CambridgeBritish Culture
-
Jefferson Forest High SchoolAdvanced Studies
Frequently Asked Questions about Chelsea Larson
What company does Chelsea Larson work for?
Chelsea Larson works for Sponge – Marketing & Revenue Ops Agency
What is Chelsea Larson's role at the current company?
Chelsea Larson's current role is Head of Marketing Operations | Marketing & Sales Ops Expert | Marketo, Pardot, and Salesforce (Sales Cloud) Certified.
What is Chelsea Larson's email address?
Chelsea Larson's email address is chelsea.sisson@id.me
What is Chelsea Larson's direct phone number?
Chelsea Larson's direct phone number is +170385*****
What schools did Chelsea Larson attend?
Chelsea Larson attended William & Mary – Raymond A. Mason School Of Business, American Business School In Paris, University Of Cambridge, Jefferson Forest High School.
What are some of Chelsea Larson's interests?
Chelsea Larson has interest in Writing, Social Media, Reading, Online Marketing, Events, Graphic Design, Mobile Marketing, Web Design, Blogging, Video Editing.
What skills is Chelsea Larson known for?
Chelsea Larson has skills like Social Media, Blogging, Marketing Communications, Marketing, Seo, Marketing Strategy, Social Media Marketing, Microsoft Office, Wordpress, Newsletters, Google Analytics, Email Marketing.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial