Chen Chen Email & Phone Number

Melbourne, Australia

• Plan and execute annual marketing plan for the brand and sales growth for China partners and commence platforms• Drive multi-channel campaigns to sales revenue, engagement and profitability target• Collaborate with both internal and external resources and distributor partners to ensure maximize sales and marketing opportunities.• Support brand manager to manage key distributor partners to deliver platform marketing program calendars and gaining resources.• Support brand manager to manage marketing agencies to plan and deliver marketing program calendars and execution.• Monitor, perform in-depth analyses and report on campaign performance & ROI• Keep abreast of China market trend, systematically scan marketing and competitive landscape for inspiration and put forward innovative ideas to impact customer engagement, revenue and efficiency continuously• New products and new ideas into the market, maintain growth momentum• Create purchase orders and bookkeep marketing expense to maximize budget efficiency to drive sales.

Xi'An International Trade And Logistic Park, China

1. Plan and execute all the company promotional materials including posters, PPTs, articles and contents on social medias and websites.2. Interact and report on online reviews and feedback from customers and followers.3. Develop an optimal posting schedule, considering web traffic and customer engagement metrics4. Suggest new ways to attract prospective customers, like promotions and competitions5. Arrange all client visitings, and responsible to brief them about company information through a tour. 6. Handle the Corporate Communications and Public Relations for the company. 7. Promote and protect company’s VI (Visual Identity), and responsible for VI material production\purchase.

Xi‘An, Shaanxi, China

1.Plan and execute marketing collaterals - brochures, blogs, newsletters, social media posts and etc;2.Stay up-to-date with changes in all social platforms ensuring maximum effectiveness3.Promote, support and execute events such wedding exhibitions, industry events, webinars, submissions, and etc;4.Serve as a proactive communication bridge between sales, client relations, public relation, operation departments, and senior leaders.

Boost Camp (BC) 2014 held from Thursday, August 21, to Thursday, August 28, 2014. BC is an intensive and challenging orientation week of Hotel Management School Maastricht. This seven-days event is designed to provide hotel Youngblood ( first year students) with an introduction to the wide array of professional, practical, teamwork, cultural and social experiences. It uses various way to communicate with the youngblood via social media and mobile apps.It includes activities are: team building activities, gamification, creativity intermezzo, barista training, cooking competition, hotel departmental on-job training, hotel guests experiences, excursions to Amsterdam and Brussels, and study habits workshop.This project has last for past three years, which has influenced for 800 youngbloods, and had been involved 51 HHM teaching staffs, 80 student volunteers, 30 hotel properties and 20 food concept stores in total.

Phuket, Thailand

5-7 Route De Galice - 13090 Aix-En-Provence

Internship as a trainee

140, Rue Vatel, 30900 Nîmes