Chen Chen Email & Phone Number

New Taipei City, Taiwan

Taipei City, Taiwan

At BRICKS, I lead a dynamic marketing team, striving to resonate with our target audiences - developers and restaurateurs. Below are key highlights of our accomplishments:Research and creation of effective marketing content.Regular participation in various exhibitions, winning prestigious awards such as the Taiwan TIE Silver Medal and the SDAA Smart Retail Award.Execution of data-driven strategies to refine our content and adjust marketing plans, leveraging tools like Google… Show more At BRICKS, I lead a dynamic marketing team, striving to resonate with our target audiences - developers and restaurateurs. Below are key highlights of our accomplishments:Research and creation of effective marketing content.Regular participation in various exhibitions, winning prestigious awards such as the Taiwan TIE Silver Medal and the SDAA Smart Retail Award.Execution of data-driven strategies to refine our content and adjust marketing plans, leveraging tools like Google Trends.Successful establishment of an efficient Facebook advertising system that brings in 300 restaurateurs monthly.Implementation of a system to interact with our digital billboard customers.Creation of a robust marketing roadmap and strategies for our sub-brand, DongDong.Successful collaboration with strategic partners like Weiby (iPad POS provider), leading to the creation of an auto-call number product, which attracted partnerships with well-known delivery service, Ubereat.Collaborative ventures with Yallvend and IPCAMWIN, resulting in profitable smart retail outlets in places like Kaohsiung's tourist factory.Through these initiatives, we have fostered a thriving ecosystem for developers and have set the stage for ongoing growth and innovation. Show less

Taipei City, Taiwan

Regarding my time at Soft4fun, I led the marketing team to work with clients' product teams, formulating and executing global marketing strategies for a variety of integrated software and hardware start-up products. For example, before the COVID-19 outbreak, through Google Trend research and analysis, we positioned the SEO keywords of air purifiers as "Epidemic Prevention Level" and "Baby Care Level". We also positioned the product feature as a virus-resistant air purifier (BRISE C360), which… Show more Regarding my time at Soft4fun, I led the marketing team to work with clients' product teams, formulating and executing global marketing strategies for a variety of integrated software and hardware start-up products. For example, before the COVID-19 outbreak, through Google Trend research and analysis, we positioned the SEO keywords of air purifiers as "Epidemic Prevention Level" and "Baby Care Level". We also positioned the product feature as a virus-resistant air purifier (BRISE C360), which made over NT$10 million just in the preliminary promotion phase in Taiwan. I personally oversaw and conducted customer survey data analysis, Facebook ads, and Google Analytics, optimizing the product positioning and marketing strategies based on these analyses. Show less

Taipei City, Taiwan

As the Chief Marketing Officer, I led a marketing team in formulating and implementing global market strategies. We successfully hosted multiple crowd-funding events and collaborated with agents in countries like Japan and the United States to promote our products.We drove innovative content marketing plans, including the establishment of a brand ambassador program, partnering with influencers to create 360-degree outdoor sports videos to enhance brand recognition and loyalty. Under our… Show more As the Chief Marketing Officer, I led a marketing team in formulating and implementing global market strategies. We successfully hosted multiple crowd-funding events and collaborated with agents in countries like Japan and the United States to promote our products.We drove innovative content marketing plans, including the establishment of a brand ambassador program, partnering with influencers to create 360-degree outdoor sports videos to enhance brand recognition and loyalty. Under our initiatives, the company's market share continually increased, and we won the Taiwan SME Honor Award. Show less

Startup product Marketing,App Product design, looking for the funding and confirm the business model with target audience.

Taiwan

provide technical support for OEM and global end user. (focusing on Australia and Japan)Such as Video solution and KVM operation.

Help customer to develop pos system and speed up their develop process. For internal, help research developer to improve product such as find out product issues and make up the document for customer reading.

Communicate with apple and rim to help factory achieve customer needs. Guide factory staff to understand customer needs and help them to run new management process such as statistic process control.

Selling camera and communicate with customers to find their dream camera. Also, find a way to make client's budget and product price close.

Master Of Information Technology, Network And System Administration/Administrator

information technology on Linux network structure and PMP and DSRC (dedicated short range communication) and some C++/HTML/TCP/IP

Bachelor Of Marketing, Marketing

Marketing with digital channel, Agriculture, and SPSS for market research .