Eva (Chen) Chen Email & Phone Number
Who is Eva (Chen) Chen? Overview
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Eva (Chen) Chen is listed as Co-Founder at Saply | Consumer Products & Retail | ex-Deloitte | Chicago Booth MBA | 🏂AASI Lv1 Snowboard Instructor at Saply, based in Chicago, Illinois, United States. AeroLeads shows a matched LinkedIn profile for Eva (Chen) Chen.
Eva (Chen) Chen previously worked as Co-Founder at Saply and CMO & Co-Founder at Nenes. Eva (Chen) Chen holds Master Of Business Administration - Mba, Concentrations: Entrepreneurship, Marketing Management, Behavioral Science from The University Of Chicago Booth School Of Business.
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About Eva (Chen) Chen
Eva (Chen) Chen is a Co-Founder at Saply | Consumer Products & Retail | ex-Deloitte | Chicago Booth MBA | 🏂AASI Lv1 Snowboard Instructor at Saply. They is proficient in Cantonese.
Eva (Chen) Chen's current company
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Eva (Chen) Chen work experience
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Mba Marketing Intern
Strategy Manager
- Managed strategic projects in areas including customer relations management, marketing, and new business segments. Conducted strategic research on emerging businesses and competitors.Project Highlight:
- Spearheaded a new TikTok influencer marketing campaign by designing influencer selection standard and content strategy; subsequent optimization raised the cost-effectiveness of additional campaigns by 27%
- Designed and implemented a new evaluation method for customer acquisition projects to optimize budget allocation; examined 64 projects, leading to the decision to terminate 6 projects, saving $1.2M
- Piloted company's first audio advertising on podcast, concluding not to launch full campaign as ROI was lower than annual target
- Led cross-functional communication with buyers, supply chain, legal, and merchandise sourcing teams while managing a COVID-related mask export project, generating 15% profit from 3 European and US clients
Strategy & Operations Consultant
- Project Highlight: Loyalty Program Assessment:
- Identified best practices for a Japan-based fast-food chain's future loyalty strategy by analyzing 19 competitors' loyalty programs; led secondary research and store visits to understand consumer experiences of loyalty.
- Managed 2 data analysts to evaluate transaction data and determine incremental sales driven by existing points programs, proving the financial value of loyalty programsStrategic Sourcing & Technology Transformation
- Developed sourcing strategies that led to $2.8M (28%) of savings on IT and application maintenance services; collected and analyzed pricing and service data from 10 vendors to identify savings opportunities
- Conducted negotiations in Japanese with 3 vendors and persuaded them to lower maintenance costs for 44 applications for a Japanese client; determined bargaining levers based on analyses of vendors' service rates
Data And Policy Analyst Intern
Assessed physicians' cost efficiency and treatment quality for Centers for Medicare & Medicaid Services using SQL in SAS
Eva (Chen) Chen education
Master Of Business Administration - Mba, Concentrations: Entrepreneurship, Marketing Management, Behavioral Science
Bachelor'S Degree, Statistics; Computational And Applied Mathematics
High School Diploma
Frequently asked questions about Eva (Chen) Chen
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What company does Eva (Chen) Chen work for?
Eva (Chen) Chen works for Saply.
What is Eva (Chen) Chen's role at Saply?
Eva (Chen) Chen is listed as Co-Founder at Saply | Consumer Products & Retail | ex-Deloitte | Chicago Booth MBA | 🏂AASI Lv1 Snowboard Instructor at Saply.
Where is Eva (Chen) Chen based?
Eva (Chen) Chen is based in Chicago, Illinois, United States while working with Saply.
What companies has Eva (Chen) Chen worked for?
Eva (Chen) Chen has worked for Saply, Nenes, The Hershey Company, Vip.Com 唯品会, and Deloitte.
How can I contact Eva (Chen) Chen?
You can use AeroLeads to view verified contact signals for Eva (Chen) Chen at Saply, including work email, phone, and LinkedIn data when available.
What schools did Eva (Chen) Chen attend?
Eva (Chen) Chen holds Master Of Business Administration - Mba, Concentrations: Entrepreneurship, Marketing Management, Behavioral Science from The University Of Chicago Booth School Of Business.
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