Chen Yogev Email & Phone Number

United Kingdom

United Kingdom

Greater London, England, United Kingdom

• Develop and execute end-to-end marketing campaigns and product launches aligned with brand objectives
• Act as the main point of contact for channel owners, content, creative, PR and brand teams ensuring effective cross-functional communication, understanding of goals and deadlines
• Work closely with Buyers to determine campaign parameters based on product availability, pricing, targeting and sale targets
• Define, build and deliver the annual Omni-channel marketing plan and… Show more
• Define, build and deliver the annual Omni-channel marketing plan and calendar across key channels (email, social paid/organic, search, affiliates, PR, events), website and stores
• Utilise product performance and customer insight to build briefs by defining objectives, target audience and messaging to resonate with key targets. Manage asset requests with the photography team to ensure top-tier.

• Implemented Display and Video campaigns aligned with clients’ marketing objectives to drive viewership and engagement through best practices
• Provided consultation to clients on Display & Video asset production, creative strategies, product opportunity sizing and remarketing. Collaborated with stakeholders to ensure consistency in messaging and brand identity
• Executed effective thumbnail design strategies to boost CTRs, enhance video visibility and conversions
• Conducted SEO… Show more
• Conducted SEO keyword research to improve video in search results and related content recommendations
• Assessed legal and restriction requirements for ad content policy, creative assets and products

London, United Kingdom

• Developed brand strategy, including brand guidelines, vision and value proposition
• Planned and executed of all communication, creative and media activities across marketing channels
• Led email marketing planning and strategy: content calendars, campaign execution, segmentation and auto-mated flows
• Conducted research to identify new affiliates, while providing ongoing support to existing affiliates through creative assets, newsletters and marketing content
• Measured and… Show more
• Measured and reported sales performance of all marketing campaigns, assessed ROI and KPIs Show less

London, England, United Kingdom

• Developed and launched engaging email campaigns, resulting in an immediate revenue gain
• Analysed consumer insights, trends and needs to inform marketing strategy
• Created and reviewed email messaging and content, focusing on value creation and education
• Conducted ongoing campaign metrics analysis and implemented enhancements to improve performance
• Implemented customer journey experience initiatives to increase sales and foster brand loyalty
• Led brand awareness through… Show more

London, United Kingdom

• Developed outreach links and organic traffic around core sporting events
• Managed Ladbrokes and Coral News Pages content dedicated for SEO.
• Optimised on-site assets with relevant content/copywriting via multiple CMS systems
• Coordinated with PR agencies and internal Editorial Team to implement SEO content into Portal
• Liaised with PR, Legal, Compliance and Brand Team to ensure gaming policy compliance
• Conducting keyword research to identify keyword theme and optimised… Show more

London, United Kingdom

• Implemented marketing strategies to achieve marketing objectives, brand awareness and lead generation
• Planed and created email marketing campaigns to convert leads to sales and upsell existing customers
• Managed PR agency relationship and communications strategy for increased media coverage and brand visi-bility
• Worked closely with stakeholders and Key Opinion Leaders to boost brand awareness, engage with target audiences and identify customer needs
• Built strong… Show more
• Built strong partnerships with distributors and referral partners to increase sales volume

• Implementing annual marketing plans across global markets including, UK, US, Australia, Canada, Germany, Spain, Italy, France, Mexico and Japan. This involves examining the '360֯ marketing communication picture'.
• Delivered education, editorial and PR content for web and social media posts
• Developed quarterly and annual plans in coordination with PR partners
• Managed partnerships with bloggers, influencers, celebrities and… Show more Implementing annual marketing plans across global markets including, UK, US, Australia, Canada, Germany, Spain, Italy, France, Mexico and.
• Managed partnerships with bloggers, influencers, celebrities and leading websites
• Led market research

• Established the company’s market position and oversaw brand management
• Executed all internal and external media and PR campaigns
• Managed a multimillion-pounds budget, leading branding methodology and strategic development
• Produced all promotional materials, including catalogues, flyers and brochures
• Oversaw the company’s digital presence, managing the corporate website and content
• Prepared high-level business proposals; delivering presentations to major… Show more

Israel

Israel