Zhong Chen Email & Phone Number

1. Manage quality & food safety of global supply chain to win end user trust2. Develop group Quality Policy, and operationalize QA philosophy3. Develop group QA strategy and implement it global-wide effectively.4. Develop QA organizatipnal capability to support business growth.5. Develop proper structure and sustainable people pipeline.6. Transform the QA function to catch up business evolution in terms mindset and value.

Shanghai, China

• Manage quality, food safety and compliance of retail business (around 300 O2O stores, >1000 NB stores) and catering businesses (>3000 kiosks, bakeries, and restaurants);• Manage the whole supply chain of fresh including vegetables, fruits, flowers and seafoods to continuously improve quality. The supply chain includes a big number of farms and more than 40 process centers/warehouses;• Manage the whole supply chain of private brands of Freshippo and FMCG products being sold in Freshippo to ensure quality and compliance;• Develop quality and food safety policy and strategy for the whole group;• Liaison with governmental organizations to ensure the compliance of operations to local regulations, and to maintain a favorable external environment for the company.• Be a key member of crisis management team to cope with potential and emerging crisis;• Manage the people pipeline to ensure sustainability of team development.• Enhance quality and food safety culture in the group.• Lead QA teams across the whole country to ensure high performance through synergy and collaborations.• Improve team capabilities and transform the mindset

Hong Kong Sar

Led quality assurance, food safety and regulatory affair functions in the group which covers businesses of catering (more than 1700 restaurants and outlets in Hong Kong, Mainland China, Thailand, Singapore and other Asia countries) and factories (bakery and central kitchen) in HK and China. Key achievements:• Developed and aligned the quality policy as the basis of decision making, and the development of quality systems and quality culture.• Developed quality and food safety strategy.• Transformed the team from purely auditing function to solution provider to enhance stronger trust of key stakeholders.• The efficiency of supplier development process was improved by 40%.• Significantly improved the food safety performance.

Beijing City, China

Lead QRC function (Quality, Food Safety & Regulatory Affair) for AEMEA region (Asia, Europe, Middle East, Africa) including 8 manufacturing facilities, more than 10 co-manufacturers, licensing business and 3 export markets.Key achievements:• Developed the regional QRC organization to fit business needs and built the team from scratch.• Developed and implemented key quality processes to manage increasing quality and food safety risks, e.g. development of external manufacturers, new product development etc.• The trust of international customers such as Lotte Korea, Japan Costco etc. was significantly enhanced.• The number of consumer complaints were reduced in all markets especially in China and India.• Led QA team to support the establishment of new factory in Malaysia.• As a member of core leadership team to manage acquisitions and integration in AEMEA region from QRC perspective (e.g. Golden Monkey in China)• Set up internal communication process to enhance trust to QA team.• Implemented global supply chain academy program in AEMEA region

Key responsibilities:• As a member of global quality leadership team to develop global quality quality strategy and standards, and lead fresh-eye auditing program in Asia-Pacific.• Developed and implemented quality & food safety policy, strategy and OGSM for Mars China;• Enhanced quality and food safety culture through training and education program;• Implemented global quality and food safety standards in Mars China which covers the whole supply chain;• Managed the risk management process for new product development, new materials and new suppliers, changes, engineering projects etc.• Led traceability projects and recall process;• Developed and managed a capable quality teamKey achievements• Improved the quality and food safety system which was rated as top level at Mars global level;• Set up Mars China food safety center as COE to support the whole Asia-Pacific region;• Developed five plant QA managers, and a capable QA team;• Successfully led the solutions of several critical incidents and issues such as melamine issue, Salmonella incident etc. which minimized the impact on operation.

Beijing, China

• Defined vision and mission of Mars China Quality &Food Safety function;• Manages groups of technical experts and engineers to assure manufacturing quality at all plant locations and co-packers in China • Reinvigorated quality culture in the Mars China business;• Effectively implemented global quality standards in Mars China, got high rating from global verification;• Set up the quality and food safety management systems in Mars China, and led the certification of ISO9001 and ISO22000 for all manufacturing sites• Led the certification of ISO17025/CNAS for Mars China laboratories.• Developed and implemented food defense program across supply chain; • Improved quality performance significantly - first pass good from 95% to 99.8%, complaints reduced 10% year by year.• Managed compliance of Mars China operations to quality related laws and regulations. Handled product and site regulatory Government interventions.• Established and maintained good networking with all quality relevant stakeholders, esp. governmental authorities including TSB, CIQ, AIC, CDC etc., and food universities (e.g. CAU)

• Set up the very first technical service team in Mars China, recruited and trained a competent technical service team;• Managed process trouble shooting and technology transfer, bridged R&D and manufacturing in technical areas;• Worked as technical project leader in the product innovation process;• Set up SPC program, and improved capability of chocolate processes;• Led projects that increased the operating capacity by 30%;• Set up trouble shooting and diagnosis system;• Set up & led CIT (continuous improvement team) in Mars.

Heilongjiang, China

 Set up the new dairy plant in Daqiang city, Heilongjiang province; Managed operation of the plant including production, quality & food safety, finance, human resource, logistics, material sourcing; Employed, organized and trained a highly efficient operation team; Developed and maintained stable supply of raw milk with high quality; Launched three new products; Established and maintained good relationships with local government, and positively influenced governmental policy on dairy and farming.

 Analyzed plant capacity and made proposal of capacity upgrade Provided solutions for efficiency improvement of factory operation Set up new program for project feasibility study Drafted Mars China Industrial Engineering manual

 Managed one production shift with four production lines – production, cost, quality, safety, maintenance etc. Delivered production plan with high quality Developed two team leaders to be shift managers

 Installation and commissioning of chocolate processing line; Managed chocolate processing line and the team running this line. Delivered production plan with high quality Developed PLC program and modified the equipment to improve line efficiency by 20%

 Developed mechanical processing specification. Worked as supervisor for maintenance team

Master'S Degree, Business Administration And Management, General

College Degree, Mechanical Engineering