Chenchen Shen
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Chenchen Shen Email & Phone Number

Marketing Strategist @ Universal Studios Hollywood | USC MBA at Universal Studios Hollywood
Location: Los Angeles Metropolitan Area, United States, United States 6 work roles 4 schools
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Role
Marketing Strategist @ Universal Studios Hollywood | USC MBA
Location
Los Angeles Metropolitan Area, United States, United States

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Chenchen Shen is listed as Marketing Strategist @ Universal Studios Hollywood | USC MBA at Universal Studios Hollywood, based in Los Angeles Metropolitan Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Chenchen Shen.

Chenchen Shen previously worked as Manager, Marketing Strategy at Universal Studios Hollywood and Senior Marketing Manager at Xinhuanet North America Corp.. Chenchen Shen holds Master Of Business Administration - Mba from Usc Marshall School Of Business.

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Email format at Universal Studios Hollywood

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Universal Studios Hollywood

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About Chenchen Shen

Chenchen Shen is a Marketing Strategist @ Universal Studios Hollywood | USC MBA at Universal Studios Hollywood.

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Chenchen Shen's current company

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Universal Studios Hollywood
Universal Studios Hollywood
Marketing Strategist @ Universal Studios Hollywood | USC MBA
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6 roles · 14 years

Chenchen Shen work experience

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Manager, Marketing Strategy

Current

Universal City, CA, US

  • Partner across the organization to manage the annual marketing calendar and trimester priorities for their segment. Collect and interpret supporting data for annual situation assessment and post-program assessments.
  • Provide holistic assessment of business performance to inform decisions. Work with cross-functional teams to identify and address gaps.
  • Partner with Finance on forecasting model.
Dec 2023 - Present

Senior Marketing Manager

New York, US

  • Lead marketing campaigns to help client build global brand strategy, responsible for market research, strategic planning, budget and timeline control, resource coordinating, and presentation
  • Oversee clients’ social media marketing projects (Facebook, Instagram, Twitter, Youtube), working closely with the creative team, responsible for data analysis, ads performance analysis, content creation, online events.
  • Established partnerships with a variety of organizations in different industries to develop high-impact marking campaigns
May 2021 - Nov 2023

Project Manager

New York, US

  • Implemented marketing plans, organized promotional events, and set up media coverage for clients
  • Designed and conducted budgetary and timely project planning, producing project financial reports
  • Launched the first professional workshop in the company
2018 - 2021 ~3 yrs

Marketing Manager

U Media Group
  • Supervised and managed a team of six, researching TV program market and target audiences
  • Organized promotional events, including location-hunting, one-set coordinating, scheduling media coverage
2016 - 2018 ~2 yrs

Journalist

U Media Group
  • Managed company’s TV/Video news coverage. Wrote news, exclusive interviews, and featured stories in Chinese and English. Researched story topics, coordinated and conducted interviews for TV/Print news coverage
  • Produced TV news and feature programs on a variety of topics and social events
2012 - 2016 ~4 yrs

Reporter

CN

  • Covered major events annually, including Oscars Awards, Screen Actors Guild Awards, People’s Choices Awards, NBA Games, NHL Games, E3 Expo, Los Angeles Auto Shows, etc., maintained relationships with PR and event.
  • Created 5 new TV programs (over 200 episodes): “Discovering Los Angeles,” “Electric Vehicle Revolution,” “Genetically Modified Food,” “Decoding Hollywood,” “War on Smog”
2012 - 2018 ~6 yrs
Team & coworkers

Colleagues at Universal Studios Hollywood

Other employees you can reach at universalstudios.com. View company contacts →

4 education records

Chenchen Shen education

Master Of Business Administration - Mba

Usc Marshall School Of Business

Master Of Business Administration - Mba

University Of Southern California

Ma, Communication Studies

California State University, Northridge

Bachelor Of Science - Bs, Public Administration

Zhejiang University Of Media And Communications
FAQ

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Quick answers generated from the profile data available on this page.

What company does Chenchen Shen work for?

Chenchen Shen works for Universal Studios Hollywood.

What is Chenchen Shen's role at Universal Studios Hollywood?

Chenchen Shen is listed as Marketing Strategist @ Universal Studios Hollywood | USC MBA at Universal Studios Hollywood.

Where is Chenchen Shen based?

Chenchen Shen is based in Los Angeles Metropolitan Area, United States, United States while working with Universal Studios Hollywood.

What companies has Chenchen Shen worked for?

Chenchen Shen has worked for Universal Studios Hollywood, Xinhuanet North America Corp., U Media Group, and Xinhua News Agency.

Who are Chenchen Shen's colleagues at Universal Studios Hollywood?

Chenchen Shen's colleagues at Universal Studios Hollywood include Morgan Cole, Brent J Morris, Neilson Brooke, Andrew Kim, and Joseph Kokrak.

How can I contact Chenchen Shen?

You can use AeroLeads to view verified contact signals for Chenchen Shen at Universal Studios Hollywood, including work email, phone, and LinkedIn data when available.

What schools did Chenchen Shen attend?

Chenchen Shen holds Master Of Business Administration - Mba from Usc Marshall School Of Business.

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