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Molly Jin is listed as Brand Communication | Social Marketing | Digital Marketing based in Shanghai, China, China. AeroLeads shows a matched LinkedIn profile for Molly Jin.
Molly Jin previously worked as Social Media & Brand Communication Assistant Manager - China at Air New Zealand and Online Specialist - China at Air New Zealand. Molly Jin holds Bachelor’S Degree, Commercial And Advertising Art from Shanghai Jiao Tong University.
- 8+ years of experience in the travel and airline sectors- Expertise in brand strategy, social media, and digital marketing- Strong foundation in both creative and business acumen (Art & Design degree from Shanghai Jiao Tong University)- Proven ability to lead cross-regional operations and execute projects from strategy to implementation
Listed skills include Packaging, Advertising, Marketing Communications, Leadership, and 15 others.
A career timeline built from the work history available for this profile.
Shanghai, China
- Lead social media strategies and campaigns, focusing on content creation and KOL partnerships.- Established and grew the XHS account for the brand, driving community engagement.- Leader of the 2023 restart campaign, revitalizing brand presence post-COVID. Core member of the 2024 brand campaign filmed at Shanghai Pudong Airport, emphasizing local talent.
Shanghai, China
- Managed local digital channels including the official website, EDM, WeChat mini-program, and Fliggy.- Contributed to monthly promotion strategies, aligning with various campaign themes to drive sales.- Optimized website content to enhance user experience, improve organic search, and boost conversion.- During COVID-19, managed online marketing channels.
Shanghai, China
- Spearheaded ROI-driven digital marketing strategies for global brands like IHG, Costa Cruises, and Converse, delivering tailored solutions across SEM, SEO, and feed marketing channels.- Applied hands-on optimization of performance marketing channels, including bid management, keyword analysis, and content alignment, resulting in enhanced campaign.
Shanghai, China
Developed and executed product and brand marketing strategies, including media planning and execution.
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Molly Jin is listed as Brand Communication | Social Marketing | Digital Marketing.
Molly Jin is based in Shanghai, China, China.
Molly Jin has worked for Air New Zealand, Gridsum Holding Inc., and Daikin(China) Investment Co., Ltd..
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Molly Jin holds Bachelor’S Degree, Commercial And Advertising Art from Shanghai Jiao Tong University.
Molly Jin is listed with skills including Packaging, Advertising, Marketing Communications, Leadership, Marketing Strategy, Corporate Communications, Integrated Marketing, and Brand Development.
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