Chenping Wang Email & Phone Number

Services:-Primarily engaged in creating web pages and social media materials, focusing on new e-commerce brands.-Assisting clients in clarifying market positioning and target audience profiles.-Leading brand visuals and marketing campaign content.-Additional Services: Brand logo design/Product photography/Client Categories:client includes Beauty and skincare, Jewelry, Food and beverage, Household products, Building materials.

台灣 臺北市 台北

Highlights:-Served clients from various sectors including food & beverage, health supplements, jewelry, snacks, cleaning products, education, and government agencies.-Simultaneously managed 6-8 projects from different categories each month.Job Details-Planning schedules and controlling progress, coordinating design communications.-Preparing and presenting design project proposals.-Writing promotional and informative content.-Clarifying client requirements and assisting in resolving their issues.

Highlights:- Recognized with awards for participation in projects on both domestic and international scales.- Serviced various clients in FMCG industries over the past three years, including fast food, snacks, mobile phones, and pharmaceuticals.- Leveraged a background in web design to serve as the primary liaison with the global technical team, facilitating communication and negotiations. Assisted clients in successfully implementing a major overhaul of their brand website, marking the Asian debut of the official website system.Job Details:- Marketing Project Management : Oversaw project timelines, cross-departmental communication, and budget allocation.- Data Collection and Analysis : Gathered and synthesized data, conducted analysis, and prepared presentations.- Client Needs Clarification : Collaborated with strategy, creative, and media teams to clarify client needs. Acted as a bridge for cross-departmental communication, ensuring project alignment and leading the project team toward its goals.- Brand Website Maintenance : Managed the ongoing operations of brand websites and served as the primary contact for communication with the global technical team.- Social Media Platform Effectiveness Analysis : Analyzed the effectiveness of social media platforms.- Team Work Allocation and Goal Management : Assigned tasks within the team and managed project goals.- Client Relationship Maintenance : Maintained client relationships.

Shanghai City, China

Highlights:Executed four events with over a thousand participants each in four different cities within a span of two months, including three VIP events. Demonstrated high resilience and crisis management adaptability at the event sites.Successfully participated in the team pitch competition for the first time and secured the project.Job Details:Event Project Management:1. Controlled the progress and quality of various projects to ensure alignment with schedule planning and client requirements.2. Project Coordination and Planning : Orchestrated planning, design, production, execution, and detailed tracking and review of each project. Conducted project meetings, documented proceedings, and monitored progress to ensure deadlines were met.3. Cross-Departmental Communication : Acted as a communication and coordination bridge between clients, vendors, and designers. Enhanced alignment between design and client requirements for effective project execution.

China

Highlights:Guided the establishment of local startup brands in multiple provinces across China.Provided tailored internal training courses for brand development.Conducted in-depth investigations and research on the mainland market.Explored diverse sectors, including beverages, exhibitions, construction projects, catering, and data technology.Compiled and summarized data for brand visual identity planning in the design department.Job Details:1. Internal Employee Training Program Planning2. Integrated Taiwan market experience into internal training programs.3. Led the planning and execution of various marketing activities.4. Formulated comprehensive brand strategies for effective market positioning.

台灣 臺北市 台北

Highlight:- Managed the optimization of the brand's official website, taking the lead in enhancing Responsive Web Design (RWD) experiences. Achieved a goal of improving page load speeds to within 3 seconds.- Specialized in e-commerce brands, actively contributing to monthly marketing plans by creating web pages, social media content, and event pages.- Collaborated with the team in planning user-centric websites using Customer Journey Maps and brainstorming methods.- Brand categories: Toddler games, pet cleaning products.Job Details:- Graphic Design : Created internet advertising banners and designed printed materials for the brand's Corporate Identity System (CIS).- Web Design : Maintained information on the official website, designed brand imagery, and created event pages, Electronic Direct Mail (EDM), and banners.- Planning : Executed website Search Engine Optimization (SEO), crafted EDM push notification copy, and planned promotional activities.- Exhibition : Designed display setups and managed the design and outsourcing of print materials for events.- Other : Procured gifts for events. *work for 2 EC Brands

Taichung

Undertake diverse categories cases including food, tool, portrait photography, etc.Some of the tasks I carried out were:- Prepare and mange shooting equipments.- Including outdoor and indoor product photography- Join post-production by photography

mainly undertake house and hotel interior design, partly provide architecture design. Some of the task I carried out were:- Convert paper information into Auto CAD- Provide moving lines and interior design ideas- Check and record the construction site

Visiting Student, Business & Design

Activities and Societies: 02.2014 St. Valentine event - fashion model catwalk

Bachelor'S Degree, Creative Design

Activities and Societies: /ACTIVITY / 2011-2012 Creative Design Student Association - General affairs chief 11.2011 & 11.2012 Creative.

Summer Courses, Fashion Design & Pattern Drafting