Content management & user growth

KOL user acquisition project

• Developed new feature film international distribution model and prediction model using historical sales data• Conducted global deal valuation on current titles and comparable titles to support sales planning and licensing• Conducted market analysis to provide insights on consumer segmentation, behavior studies, and new digital content.• Prepared product and channel profitability analysis to support pricing and distribution strategy for new launches• Update sales revenues, returns and benchmarks using Excel (v-lookups, pivot tables, data aggregation), and internal data management software

-Daily tracking of TV shows in key international territories using ITVR, Variety Insights and Nielson-Weekly ratings analysis of local and U.S. content in 3 European territories across Free TV, Digital & Cable channels in key markets, including TV Ratings, Audience Demographics, Series Ratings Analysis and New Online Platforms. -Updating International Series Track Reports for Germany, Spain, France, Italy and Australia and other ad hoc reports as needed.-Compile and update reference archives with articles on content, subscribers, new platforms, territories, etc that the Research, Marketing and Sales teams can use as a resource.