Chenyu (Cindy) Ye Email & Phone Number

Zell Entrepreneurs is an elite program designed to provide support to students who are dedicated to work on their businesses full-time upon graduation. Students selected to participate in this immersive, year-long program will receive support, mentorship, resources, and funding to get their ventures launch ready.Received $5K scholarship

Ann Arbor, Michigan, US

Selected as one of Michigan's top 24 entrepreneurial students from diverse disciplines for an intensive program in entrepreneurship to gain comprehensive training, mentorship, and honed managerial and leadership competencies.

Mountain View, WY, US

AI for POC-Centric Mental Health Professional Training

Washington, DC, US

Seattle, Washington, US

Service Providers Security

Shenzhen, Guangdong, CN

• Led end-to-end delivery of B2B & B2G AI product solutions to 10+ clients in 6 industries, securing contracts of $700K+
• Conducted voice of customer interviews to identify pain points of 40+ clients, boosting conversion rate by 20%
• Strategized with sales team of 20+ to tailor product marketing materials to user segments, growing client targeting by 24%
• Shaped a focused 3-month product roadmap by prioritizing 2 high-demand capabilities based on client interactions and cross-departmental alignment, directly addressing bottlenecks faced by 30% of clients

Singapore, SG

• Performed linear regression analysis with R before and after product iteration to identify 3 revenue-oriented variables
• Orchestrated the design and development of a gamified social network feature to increase user engagement and loyalty, resulting in a 34.08% increase in ARPPU and a 57.33% increase in retention rate
• Collaborated cross functionally with legal team to transform monetization strategy for the audio livestream platform, complying with the tightening compliance policy and enhancing the social value of the product

Los Angeles, US

• Designed and implemented a customer self-service return portal with 10+ user journeys via business scenario analysis, resulting in a 4% decrease in customer complaints and 30% increase in operational efficiency
• Led agile development of a coupon management system, delivering an MVP with 3 core coupon types within 12 days through user research and competitor analysis, optimizing overseas go-to-market (G2M) efforts by 23%
• Devised back-end content management system with 5 core front-end user interface features in 10 days though local and overseas competitive analysis to standardize official website and shorten operations team workstreams

Chaoyang District, Beijing, CN

Developed product strategy for Meituan Youxuan, the group-buying subsidiary of Meituan

Global, CN

• · Iterated a new trading mode on driver’s end to ease supply shortage and improve driver’s order-taking experience by analyzing historical peak time marketplace data, bringing 0.5% GMV growth ($111M) & 0.3pp deal rate.
• Led the design and implementation of a Management Information System (MIS) to enhance fairness in trading process by analyzing workstreams and stakeholder relations across 5+ departments, strengthening risk control and.
• Unloaded 1660+ order-dispatch restrictions with R to release supply in marketplace and enhance driver’s experience

Beijing, CN

Improve product experience for Huyou app

San Francisco, CA, US

• Devised crawling keywords of KOLs fitting brand tonality for developers by researching in-app trending topics
• Optimized Mailchimp EDM automation through 10 trials of 40k audience to increase invitation open rate to 56%
• Evaluated 800+ onboard KOL's performance with Google Suite to keep track of collaboration status and campaign effectiveness
• Contributed to 5-7% MAU increase month by month by adjusting growth strategy accordingly during KOL's inaction intervention
• Facilitated C2B growth by implementing 30+ internal product poll features to channel end-users into online retailers
• Incorporated collaboration pain points into feasible business insights to accelerate future product/growth campaigns

Belmont, MA, US

• Company Description: The PEAR Institute: Partnerships in Education and Resilience is a joint initiative of McLean Hospital and Harvard Medical School founded in 1999 by Dr. Gil G. Noam, a nationally recognized.
• Conducted online literature review regarding performance-based STEM tasks and categorized vital findings aligning with the company’s core model to help develop PEAR’s own assessment tool
• Generated a master Qualtrics survey template based on self-taught JavaScript to satisfy national-scale clients’ need
• Renovated the formatting errors in outdated website with HTML and embedded novel literature to provide research frontiers for clients
• Critiqued current social-emotional curriculum through weekly field test activities to make it engaging for children
• Matched, cleansed, validated, and consolidated 3000+ records of SPSS data to prepare for program quality evaluation

Middletown, CT, US

• Performed descriptive and regression analyses with R to identify 3 variables that predict recidivism likelihood in CT
• Used data storytelling approach to deliver 16 pages of business-centered insights to improve rehabilitation programs

Master Of Science - Ms, Human Computer Interaction

Master Of Science - Ms, Human Computer Interaction

Bachelor Of Arts - Ba, Major: Psychology | Minor: Data Analysis

Study Abroad Exchange, Social Sciences And Humanities

Summer Session, Psychology