Cher Chua-Lassalvy Email and Phone Number
I am a Co-founder and Managing Director of Batu Batu - Pulau Tengah, a sustainably-minded off-grid island retreat in Malaysia with a focus on generating profits through tourism to create positive impacts in the local area. I am also the President and Founder of Tengah Island Conservation (TIC), a Malaysian non-profit biodiversity conservation NGO working within the Johor Marine Park. Batu Batu and TIC together, were honoured to be named winners of the WTM World Responsible Tourism Silver Award for Best in Conservation & Wildlife (2019).After completing my degree in Social Anthropology at Downing College, University of Cambridge, I spent ten years within the financial services industry in London before returning to Malaysia and switching sector to set-up and run the family-owned Batu Batu island project.I have a particular interest in creating tourism products that support biodiversity and local communities and advocating for tourism as a force for good. As a native Johorean, I find particular pleasure in developing projects in my home State. As part of this passion, in 2019 our team co-created KakakTua Guesthouse & Community Space in Mersing, a tourism-for-communities project. I am a founding steering committee member of Sustainable Travel Mersing, a multi-stakeholder initiative supporting the development of Mersing District as a sustainable tourism destination and Co-Chair of the Sustainable Tourism Network for Malaysia.
Batu Batu Resort, Pulau Tengah, Malaysia
View- Website:
- batubatu.com.my
- Employees:
- 54
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Co-Owner And Managing DirectorBatu Batu Resort, Pulau Tengah, MalaysiaSingapore -
Co-Owner & Managing DirectorBatu Batu Resort, Pulau Tengah, Malaysia Jan 2011 - PresentJohor, Malaysia & Singapore2014 to Present: Managing both the Malaysian resort company and the Singapore subsidiary, based in Singapore, Cher is responsible for overseeing the management of the resort (with an on-site General Manager on the island), business strategy, partnerships, financial performance, and business enhancement. Cher has a particular interest in developing the resort's conservation and sustainability initiatives and advocating for and sharing the benefits of responsible tourism in Malaysia. The company currently employs over 80 employees.2012-2014: Operational Set-up and Management: Part of a two-person management team based full-time at Batu Batu, involved in the full set-up and running of the resort's operations pre- and post- opening. In-depth experience of whole business start-up and operations (on an uninhabited, off-grid island with zero infrastructure) including recruitment, human resource management, budgets, financials, putting in place operational processes, marketing, customer services, infrastructure development, maintenance, partnerships with governmental and non-governmental organisations and more.2011-2012: Development & Pre-opening: Part of a two-person team developing the concept and managing the planning, construction, logistics, preparation and purchasing in preparation for the opening of Batu Batu. -
FounderTengah Island Conservation Mar 2018 - PresentTengah Island Conservation (T.I.C) is a Johor-based non-profit biodiversity management NGO located at the Tunku Abdul Jalil Conservation Centre on Pulau Tengah, an island within the Johor Marine Park, Malaysia. Founded by Batu Batu, T.I.C is dedicated to the research, rehabilitation and regeneration of our natural environment through conservation projects and interactions with relevant stakeholders, government, biodiversity specialists, the tourism industry, and local communities.T.I.C. currently employs a team of field-based scientists and conservationists who manage marine and terrestrial conservation programmes. To date T.I.C. has released more than 17,000 sea turtle hatchlings to the ocean and is responsible for the monitoring of beaches for sea turtle activities across 21,000 acres and seven islands in the Johor Marine Park. Over 2018 and 2019, T.I.C. together with Batu Batu's guests and community members cleaned-up more than 18 tonnes of marine debris from our waters, surveyed more than 1,000,000 square metres of reef and initiated a 5-module multi-stakeholder environmental outreach programme into Mersing Schools. TIC is a founding steering committee member for Sustainable Travel Mersing. -
Acumen Fellow (Malaysia 2021)Acumen Jan 2021 - PresentMalaysiaThe Acumen Fellows Program is a one-year programme in moral leadership designed to connect and cultivate a pipeline of social changemakers who are committed to tackling poverty and injustice in their communities. -
Assistant Vice President - Structured Finance GroupMoody'S Investors Service Ltd. Mar 2001 - Dec 2010London, United KingdomSenior lead ratings analyst on more than 40 asset-backed bond securitisations across a range of asset types across EMEA covering:-- Bond Risk Analysis, Structural & Legal Review and Modeling-- Client, Counterparty & Investor Relationship Management-- Research & Communications-- Wide Cross-Asset & Cross-Jurisdiction Experience -
VolunteerRaleigh International Mar 2000 - Jul 2000BelizeVolunteer on a 150+ strong expedition to Belize engaged in school building, simple tourism infrastructure development and an European Union reef survey project.
Cher Chua-Lassalvy Skills
Cher Chua-Lassalvy Education Details
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Social & Political Sciences Part 1; Social Anthropology Part 2 -
Cheltenham Ladies' College
Frequently Asked Questions about Cher Chua-Lassalvy
What company does Cher Chua-Lassalvy work for?
Cher Chua-Lassalvy works for Batu Batu Resort, Pulau Tengah, Malaysia
What is Cher Chua-Lassalvy's role at the current company?
Cher Chua-Lassalvy's current role is Co-owner and Managing Director.
What schools did Cher Chua-Lassalvy attend?
Cher Chua-Lassalvy attended University Of Cambridge, Cheltenham Ladies' College, Uwc South East Asia.
What skills is Cher Chua-Lassalvy known for?
Cher Chua-Lassalvy has skills like Management, Portfolio Management, Business Planning, Project Management, Structured Finance, Abs, Securitization, Strategy, Finance, Investments, Fixed Income, Capital Markets.
Who are Cher Chua-Lassalvy's colleagues?
Cher Chua-Lassalvy's colleagues are Fawza Qrisdadra, Katie Temporal, Kanageswari Appanna, Mala Malathi, Muhammad Hafi Hafi, Muhammad Misbah, Noraini Kamarudin.
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