Cherie Singer Email & Phone Number

Seattle, Washington, United States

Heinz Marketing is a B2B sales and marketing acceleration firm that focuses on demand generation and sales pipeline management to help companies grow. We are strategic planners, data-driven marketers, and creative problem solvers. Our Predictable Pipeline model enables clients to build immersive customer experiences, accelerate revenue, and create predictable, profitable pipeline to grow and scale their business.

Greater Seattle Area

Recruited to join Leadership team to oversee operations and drive sustainable revenue for monthly business magazine; was quickly offered and took-on COO role for Seattle division and its three magazines – SEATTLE MAGAZINE, SEATTLE BUSINESS, and SEATTLE BRIDE. Provided leadership to the Seattle group, its titles, and business events. Oversaw communication of goals, vision and procedures to ensure standards and financial objectives were met. Led office to build solid team relationships and create a more positive work culture. Restructured staff, hired top talent, and generally set the overall tone and direction of the office. Worked closely with Corporate, Team Leaders, Editors, Sales, Accounting, and Human Resources to strategize and implement operations, projects, and revenue growth.Helped re-shape Seattle Business magazine to create multiple avenues of revenue opportunities through integrated marketing suite of print and digital advertising, and event sponsorships. Oversaw and provided strategic decision-making for 8 high-end business event galas for Seattle Business magazine and performed key public speaking role for audiences of 300-1,200 business leaders. Created new event that brought in four new high-level sponsors and 250+ attendees.

Greater Seattle Area

Recruited to sell value-oriented corporate underwriting sponsorship as the radio station’s B2B specialist. Provided all aspects of sales and account management duties including creative prospecting, needs-analysis, client-centered proposals, presentations, ongoing customer service, creative copywriting, and financial management. Acted as right-hand to Director of Sponsorship to strategize, craft and implement new initiatives and to train and nurture new hires. Managed and grew corporate accounts, while consistently providing marketing/underwriting opportunities that supported both clients’ individual needs and of public radio station, KNKX. Consistently achieved #1 top billing among team of six for 6+ years. Won corporate “Defining Excellence” Award 2014 among seven markets.

Helped businesses reach the most affluent, educated, and influential social and business leaders in Seattle and San Francisco through advertising in the printed Arts Programs at virtually all of the major performing arts organizations in these markets (i.e. Seattle Opera, Seattle Symphony, 5th Avenue Theatre, San Francisco Ballet, and San Francisco Opera, to name just a few).

District Manager in the Major Accounts division, serving clients with 50-999 employees. Offered businesses a single-source solution to help make their work force more productive and engaged. Solutions included HR and Benefits management, 401(k) Administration, and Payroll.

Seattle, Washington, United States

Recruited to handle the company's senior account list and successfully grow "account spend" to the next level. Conducted in-depth client meetings to uncover needs and craft tailored multi-media advertising proposals. Developed new revenue stream by creating specialized healthcare site and corresponding media package.

Sold B2B marketing and advertising solutions to C-Level Executives in the Puget Sound Region; solutions included print, online and sponsorship packages to meet clients' needs and objectives to help grow their business.

Master Of Arts, Psychology

Bachelor Of Arts, Theatre Arts

Graduated Top 10% of Class