Cherrell Angervil Email & Phone Number

East Orange, Nj, Us

Brooklyn, New York, United States

Developed, integrated, and implemented a variety of communication techniques, coupled with branding and marketing strategies to communicate with consumers and shareholders through advertisements, thought-provoking content, memorandums, and digital media to create a distinct and sustainable competitive advantage.• Developed engaging digital material based on researched story concepts to help showcase tales and experiences related to the Haitian community. • Developed and maintained long-term ties to Caribbean-led organizations and other Caribbean allies. • Designed, implemented, and maintained a daily newsletter with personalized content for a large email list. • Developed innovative marketing strategies, directed their execution, and coordinated successful online and offline events to increase exposure for The Haitian Time. • Collaborated closely with colleagues to adopt a forward-thinking approach to assessing trends and formulating plans to increase revenue. • Coordinated and oversaw all aspects of the company's social media presence, from content development and scheduling to visual design, copywriting, message, audience interaction, sharing, and more.Selected Highlights● Increased The Haitian Times' social media presence by 183% over 4 years and boosted email subscribers by 74% in 2 years. ● Launched a new product (newsletter) with an 80% open rate by taking advantage of subscribers' fear of missing out on amazing content.

Greater New York City Area

Notable clients include: The Haitian Times, The NationalAdvancement of Haitian Professionals, Assemblywoman Shavonda SumterNew Jersey, and the City of South Orange New Jersey. In addition to my roleas Digital Media Manager, I have engaged in the following:o Developing plans and implement company’s overall social mediastrategyo Overseeing new product shoots for social media posts and advertisingrolloutso Increasing local brand awareness, attracting new leads, and formulateclient retention strategies for 20+ local small businesses, city officials,and national associations.o Designing the branding and overall image of websites as a webdesigner

• Project Manager of Shortage Awareness Program- Webisodes and Written Communications• Develop and maintain partnerships with outside Vendors• Communicate with business partners to correctly process invoices and services for field team- Stores, Managers and Directors• Coordinated Black Friday Coverage with Police Departments and Security Guard Services • Manage Asset Protection SharePoint site (communications liaison between RHQ and Field team)• Developed and maintained partnerships with Regional Asset Protection Managers to improve store compliance.• Developed and maintained partnerships with Vendors ( Security Guard Services and Fire Departments)• Worked with finance to ensure account charges, accruals, and invoices are correctly booked. (Service Channel, iPro, and Oracle) Assisted in management of department financial monthly reporting

· Partner with cross functional, and Agency team members toward the common goal of a world class social presence for Toys "R"Us.· Develop a comprehensive and scalable social media marketing program for both Toys "R"Us and Babies "R"Us brands.· Assist in extensive social campaigns using many advertising products and tools from Twitter including Promoted Trends and promoted Tweets.· Build reporting against a set of defined business goals and KPI’s. including fan growth, fan engagement, and site traffic across all social platforms ( Facebook, Instagram, Twitter, Vine & Pinterest)· Continual assessment of new and emerging platforms against our strategy and target audience and make recommendations for our presence there.

Master'S Degree, Mass Communication/Media Studies

Bachelor Of Fine Arts (Bfa), Fashion/Apparel Design