Cheryl Cole Email & Phone Number

Vancouver, Bc, Ca

Bellevue, Washington, Us

Vancouver, British Columbia, Ca

- Managed editorial calendar and production schedule for company’s hyperlocal news site OMD! - Achieved a 15x increase in monthly readership and 23x increase in monthly page views- Created company style guide, overseeing all internal and external communications to ensure consistent messaging- Developed copy for mobile app, website, B2C and B2B email campaigns, digital ads and marketing colleterial- Wrote, edited, assigned, and published news and blog posts that resonated with niche target audience- Analyzed site metrics and social data to optimize future and existing content- Led email marketing for OMD! achieving average 31% open rate and 17.2% CTR across weekly campaigns in 2021- Hired, managed, and mentored editorial team, leading day-to-day operations to ensure high quality output- Managed media relationships to increase brand awareness, app downloads and event sales, producing press releases covered by major local news outlets

Vancouver, British Columbia, Ca

- Managed editorial calendar for PawSwap app’s hyperlocal blog/news site for Vancouver dog owners- Successfully increased readership, subscriptions, and brand awareness by implementing a clear content strategy and optimizing content according to SEO - Planned and executed editorial line-ups, sourcing, writing, and editing engaging stories - Strategized innovative ways to achieve and exceed company goals - Edited existing marketing materials to improve overall messaging and streamline brand voice

Vancouver, Bc, Ca

- Assisted Director of Communications with creating and enforcing a coherent style guide for content and brand copy- Created detailed content strategy, contributing to company marketing goals- Planned and executed an editorial calendar, creating targeted content to successfully generate thousands of engagements across blog posts and social channels- Produced copy for packaging, digital adverts, advertorials, marketing emails, and other promotional content- Introduced and executed a monthly email newsletter, increasing open rates and customer engagement- Created UI/UX copy for smart swim goggles and smartphone app- Assisted with creation of social media campaigns, press releases, and all marketing collateral

- Remotely wrote, edited and proofread a monthly column entitled 'Cheryl's Canadian Adventure'

- Promoted to Editor of North Coast edition successfully increasing sales, readership and social media subscriptions - Exercised editorial control over each issue, proofreading and editing to an exacting standard before signing off for print - Planned editorial line-ups, covers and photo shoots - Assigned, edited and fact-checked all magazine content- Led social media marketing, securing month-on-month sales increase using analytics to effectively tailor content- Paginated issues to create flat plan, finalizing with design team before month-end deadlines to ensure desired layout - Dealt directly with clients ensuring advertising met expectations and handling any issues post-production

- Assisted Editor-in-Chief with all aspects of production of five monthly publications province-wide- Supported editorial staff and freelancers, editing and fact-checking work before sending to design for print - Managed personal and team workload efficiently, ensuring all content was quality checked and submitted in timely manner for month-end deadlines - Proofread publications at final stages of production

- Pitched, researched, and wrote compelling real-life local stories monthly for largest selling magazine in Northern Ireland with a readership of 65,000 per area edition - Worked closely with advertisers to write effective promotional copy across a wide variety of industries- Set up photo shoots from initial stages to production- Handled client requests

- Reporter and Features Writer for CIPR Media Awards 'Magazine of the Year' Winner 2015 and largest selling magazine in Northern Ireland.Responsibilities include:- Sourcing and writing stories/features - Interview a well known local celebrity each month for a 'Some Things About Me' Feature- Liaising with clients/advertisers to write ad features and other magazine content - Liaising with the editor and design team closely from concept to final product.- Responsible for setting up photo shoots from initial stages to production, including booking models, photographers, location, clothes, hair and make-up.- Proofreading all content before print- Organising photographers for photo opportunities- Editing contributor content for columns

- Regularly contributed high-quality local news and real-life features for award-winning weekly newspaper- Conducted thorough research and in-depth interviews for articles

- Tasks included writing press releases, organising and attending photocalls, organising data bases and invoices, contacting local press, councillors and companies etc.- Navigated computer databases, archives and telephones with ease

Joint Bachelor Of Arts Honours, Media And Journalism

A Levels, Media Studies, History, Performing Arts