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Responsible for working with Forrester premier accounts across oil/gas, utilities, manufacturing and retail to sell-in large-scale, multi-product solutions that align with their needs and challenges. Lead solution efforts, collaborating with internal teams including, product, marketing, sales, research, data, and consulting to develop integrated solutions. Accomplished at developing competitive and differentiating business enhancements.• Engage directly with senior leaders to define their objectives, challenges, risks, and opportunities • Architect solutions drawn from Forrester’s products and services to address key objectives• Persuade and influence executive-level buyers by connecting with their concerns and issues and articulating the value of solutions in meeting their business needs• Provide feedback and insights to the product organizations on changing market conditions • Exceed revenue goals of over $8M as well as supporting key funnel building activities. Proficiencies include:• Digital Solutions & Strategy • Relationship Building & Consulting• Engagement & Program Management • Business Models & Innovation• Financial Analysis & Insight • Mentoring• Research Development & Execution • Thought Leadership
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Sr. Technical Product Marketing ManagerDevice42 Apr 2023 - Dec 2023West Haven, Connecticut, Us -
Principal Engineering Product ManagerPuppet Nov 2021 - Apr 2023Minneapolis, Minnesota, Us -
Sr. Director Product MarketingLacework Apr 2021 - Nov 2021Sunnyvale, California, Us -
Solutions PartnerForrester Apr 2019 - Jan 2021Cambridge, Ma, Us -
Sr. Product Manager - Security SolutionsLimelight Networks Jul 2018 - Apr 2019Tempe, Arizona, UsPassionate evangelist and security focused professional. I am engaged with our advanced architecture and software engineering teams to translate vision and requirements into real solutions ensuring value to our customers primarily related to DDoS, WAF and DNS. I manage third party technical partnerships, assess new partnerships and licensing opportunities. This includes a broad range of areas such as commercial, technical, pricing, ordering, GTM activities, messaging, positioning and monitoring pilot and test trials. -
Principal Product Marketing ManagerSonus Jul 2016 - Oct 2017Westford, Ma, UsHighly motivated and experienced product marketing professional responsible for defining and executing the go-to-market strategy for Sonus’ Service Provider and Enterprise Products primarily for Sonus’ Signaling and Policy Routing solutions focusing on security. I am the voice for Sonus’ Products to internal and external audiences including telecom, cable, technology partners and sales. I work closely with product management, business development, channels, marketing communications and sales to ensure compelling and revenue-generating market offerings and messaging for the products in the suite. -
Sr. Technical Product Marketing ManagerCryptzone Jan 2016 - Jul 2016Product evangelist responsible for driving and reinforcing our technical value proposition, building supporting sales collateral and tools, presenting solutions to customers, prospects, partners, and analysts. I developing demonstration use cases that deliver a value-based dialogue and showcase the product for compelling and appropriate use cases and audiences.• Sales tools: Developing technical product presentations, whitepapers, product guides, technical briefs and other tools• Product demonstrations: Designing, delivering and training sales teams, in collaboration with Sales Engineering• Product evangelism: Evangelize and demonstrate the Cryptzone solution at conferences, at tradeshows, and to analysts and prospects• Competitive intelligence: Research and maintain technical competitive intelligence• Product positioning: Connecting market and technology trends with the company roadmap• Product launches: Participate in product launches to build technical product messaging, developing product collateral and sales tools, and general support of the launch plan• Partnerships: Create/Support partnership-related technical product marketing activities• Thought leadership – conceptualize and drive compelling thought leadership deliverables, such as 3rd party surveys, whitepapers, compelling demos and sales tools• Sales enablement – communicate the Cryptzone value proposition to the sales team, and develop the sales tools that support the selling process.
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Product Manager - Ip Cameras And EncodersTyco International Dec 2010 - Jan 2015Cork, Ie -
Sr. Product Manager, Strategic IntegrationsTyco Security Products Aug 2013 - Dec 2014Milwaukee, Wi, Us -
Sr. Product Marketing ManagerEmc Jun 2007 - Aug 2009Round Rock, Texas, Us- Responsible for network management products in the Resource Management Software Group (Smarts) for service provider market, as well as the joint initiative with Microsoft for root cause analysis in Microsoft’s System Center Operations Manager for large enterprises. - Bridging development, product management and sales to manage an offer’s life cycle as well as defining market requirements for future product initiatives including authoring MRDs and input to PRDs. - Product launch for VoIP Management Suite of products for both service provider and large enterprise markets. - Planned and executed offer launches, core positioning and messaging, sales training and marketing programs for all enterprise networking offers which led to pull through sales for storage in excess of $2M. This included delivering product webinars, podcasts, VODcasts and tradeshow support and sales training. Responsibilities included assessing market requirements, investigating new technologies, developing recommendations for technical offer direction, establishing market and pricing plans and strategies and roadmap plan-of-records; guide offer introductions and updates. Spearheaded and defined RMSG’s Unified Communications strategy and product evolution in terms of network management and service assurance. -
Sr. Product Marketing ManagerEmc Jun 2007 - Aug 2008Round Rock, Texas, Us -
Proposal ManagerSonus Networks, Inc. Mar 2005 - Jun 2007Westford, Ma, Us -
ConsultantPrioritycall 2000 - 2001
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Sr. Product ManagerLucent/Octel Communications 1992 - 1999Us
Cheryl Shea Skills
Cheryl Shea Education Details
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San José State UniversityMinor In Social Sciences -
San José State University
Frequently Asked Questions about Cheryl Shea
What is Cheryl Shea's role at the current company?
Cheryl Shea's current role is Entrepreneurial Product Manager and Marketing Professional.
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What schools did Cheryl Shea attend?
Cheryl Shea attended San José State University, San José State University.
What are some of Cheryl Shea's interests?
Cheryl Shea has interest in Education, Arts And Culture.
What skills is Cheryl Shea known for?
Cheryl Shea has skills like Product Development, Technical Writing, Product Requirements, Product Management, Cross Functional Team Leadership, Product Marketing, Integration, Ip, Sales Management, Telecommunications, Messaging, Competitive Analysis.
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