Responsible for the direction, development and execution of all the Company’s products, packaging, display fixtures, signing and sales tools. Product line encompasses Mens and Ladies Winter and All Season underwear, Knit tops, Graphic printed T-Shirts, loungewear, hosiery, and Licensed Golf shirts. Product specifications, packaging specifications, and marketing\sales plans are integral to the job. - Successful implementation of new product categories and packaging programs. - Initiated and participate in market research to identify direction and product opportunities. Travel, competition checks, retail analysis and outside directional services are part of this process. - Efficiently manage a team of 3 designers involved in product and package development- Develope product plans and sales forecasts for manufacturing for each season- Established a close working relationship with retail buyers to determine product\packaging requirements as well as presenting new opportunities and directions for their buy.- Organize and present the product line to the sales force twice a year, using samples, models and PowerPoint as part of an effective presentation- Developed effective sales tools such as catalogues, product knowledge kits and swatch cards for each season- Maintain Website data and manage SKU content within the website. - Oversee the development of key private label programs for strategic partners- Manage in house sales and product development for key retail partners

Senior Buyer, Boys 7-16 Sportswear 1988-1996Responsible for the buying, marketing, inventory management, sales and overall profitability of all sportswear categories. Achieved sales of $45 million, a $10 million increase. - Developed and marketed a “License Shop” concept within a department, increasing sales of licensed products by over 30% in a six month period.- Developed and implemented as entirely new Private Label direct import program resulting in profitable purchases of over $15 million- Extensive travel and relations experience in the Far East, traveling to Hong Kong, Taiwan, Korea, Singapore, Thailand, Indonesia, Pakistan, Bangladesh, India, and China (Tianjin and Shanghai)- Received numerous “Awards of Merchandising” for the successful development of new products or for successfully increasing the profitability of already established items or categories Buyer, Ladieswear- Swimwear, Dresses and Petite Sportswear 1986-1988- Created and marketed the ladies “Petite” Sportswear Department, producing sales of $10 million in its first season and surpassing all projections by 35%- Developed specially designed hangtags, labels, and signing packages to highlight the new department- Developed unique advertising promotions to promote the area such as “The Million Dollar Dress Sale”- Designed a monthly communication vehicle to inform 300 stores of new trends, new merchandise and merchandising techniques for all apparel commodities.Management Trainee, Moncton and Fredericton 1984-1986Successfully completed training in all aspects of store management, including stockroom control, cash and credit office management, department supervision, payroll, human resource training, restaurant management and overall P&L control.- Managed a special 6 week “Fur Promotion” project, traveling to 4 Canadian cities, controlling inventory, boutique set-up and sales