Develop and oversee multimedia marketing and advertising campaigns for new and existing clients across USAToday Network & Sports Media Group digital domains, social channels, print titles and signature events regionally and nationally.Besides meeting new people, my passion is helping businesses grow and evolve with data-driven integrated marketing and advertising solutions. What I love most about LOCALiQ | USA TODAY Network is the local expertise, local-to-national scalability, and advanced optimization technology we offer to businesses of all sizes.

• Seasoned Media & Marketing Expertise | Strategize, Negotiate, Plan & Buy Media• Negotiate and leverage media partnerships to pass along competitive plans and rates to clients • Experiential, Digital, Social, Out of Home, Outdoor, Connected TV & Print Synergies• Broker fair, cost-effective deals for printing and graphic design services• Cultivated and sustained campaigns for clients, including the City of Clark County, Caesars Entertainment, Blue Cross/Blue Shield, UnCommons, The Sundry, Elite Dance Studio, Freebird Tacos y Tapas, Sammy Hagar SBBCCO, Sammy’s Beach Bar Cocktail Co.

Manage territory in the state of Nevada specializing in delivering an efficient audience powered by industry-leading solutions in Strategic Planning and Buying, Programmatic, Display, Native, OTT, DOOH, National Magazines & Cover Wraps. Represent and build digital and print solutions for clients in national titles such as People, Esquire, InStyle, Food & Wine, Travel + Leisure among others.

• Travel and entertainment niche managing territory in Las Vegas, Hawaii, regional western states, international destinations in Europe, the Middle East, cruise lines and international/domestic airlines• Leverage off-the-shelf and customized advertising tools to achieve or surpass set sales goals• Secured multiple individual accounts, each valued at over $1M in a challenging market climate• Develop and oversee multimedia marketing and advertising campaigns for new and ongoing clients across print titles, digital domains, mobile mediums, broadcast (KTLA) and events• Manage sponsorship of signature events including Taste of LA, the Travel & Adventure Show, Festival of Books and Los Angeles Food Bowl• Lead advertising, public relations, event planning and publishing for the quarterly-published Las Vegas Travel Guide and launched annual Hawaii Travel Guide• Managed Las Vegas and Hawaii Travel Guide staff (Editor, Designer, Marketing, Digital/Social) initiatives and developed sales streams from multiple internal teams including Real Estate, Fashion & Automotive• Ensure that corporate interests are optimally represented by attending industry events to further expand client network and strengthen important professional relationships• Grow and supervise a multi-million-dollar portfolio of accounts including but not limited to MGM Resorts International, Caesars Entertainment, Wynn Casino Resorts, Vegas.com, Las Vegas Convention & Visitors Authority home to “What happens in Vegas, Stays in Vegas” consistently meeting & surpassing goals • Additional client scale; Loews Corporation, Indian Gaming properties, tourism offices of western states, AEG Worldwide, Celine Dion, Andrea Bocelli, UFC, Elton John, Jennifer Lopez, Cirque du Soleil, international destinations and airlines to include Turkish Air, Air France, British Airways, Aer Lingus, Etihad, Italian consulate, Turkey, Atout France, Irish Consulate, Poland Tourism, among others

Magazine Sales Manager/Publisher, Clubplanet Magazine, 2006-2007• Skillfully integrated the KMG magazine sales plan in order to penetrate the Las Vegas marketplace using effective, innovative sales tactics• Designed a comprehensive media kit, which integrated the magazine product into the KMG production department while streamlining processes • Directed magazine logistical efforts including editorial and art direction, as well as accounting procedures and traffic• Earned a promotion to manage new magazine sales, oversee a dynamic sales team and drive product development effortsAssociate Publisher, What’s On Magazine, 2006-2007• Increased the overall company client base, particularly within high volume accounts through tenacious negotiation of numerous multi-million-dollar corporate contracts and steadfast team management• Brokered deals with MGM/Mirage properties, Caesars Entertainment, Wynn Casino Resorts, Stratosphere Hotel Casino, Mandarin Oriental, Cosmopolitan and other major casino resorts located in the Las Vegas market• Created and directed functions for brand-driven local advertising and marketing endeavors • Went on to earn promotion to oversee a “What’s On” print advertising client base of $18MAccount Manager, What’s On Magazine, 2004-2006• Prospected aggressively to secure new business; consistently exceeded account revenue objectives• Crafted holistic advertising and distribution programs that aligned with each individual client’s needs• Regained previously lost business and retained numerous account renewals • Achieved growth and maintenance of an account portfolio totaling $8M

• Worked diligently with a large volume of regional and national print, outdoor and broadcast partners to negotiate and secure contracts• Upheld high levels of financial accountability across assigned properties with multi million dollar budgets• Suggested the use of cutting-edge new systems for media implementation, reconciliation and accounting purposes