Cheryl Marti, Ms, Mba Email & Phone Number

Plain City, Ohio, US

Plain City, Ohio, US

* Lead data services development to build solutions that radically improve Select Sires’ service to customers and revolutionize the business through innovation, research management and genetics. This includes strategic planning, product management, marketing, etc. in this big data space.* Build relationships and serve as the liaison between a multitude of.

• Providing consulting services to cattle and technology businesses as well as dairy operations in the areas of marketing, product development, business development, dairy herd management, and technical support. Worked.
• Developed strategic business/marketing plans for multiple organizations.
• Served as an expert in a stray voltage trial in areas of genetics, reproduction/embryos, animal husbandry/cow comfort/facilities, expected milk production gain and dairy economics.
• Developed a thorough dairy herd records audit and benchmarking to trouble-shoot and evaluate the fit for various herd opportunities, with economics applied.
• Developed sales, economic and marketing tools; and conducted sales support.

* Decision-making on dairy cattle owned in part or whole.* Developed dairy cattle database in Microsoft Access to monitor and track herd history back to the 1940s with dairy data records and pedigrees.* Intermittent assistance in dairy herd management, herd analysis and/or daily activities.* Olmar Farms was recognized as the 2017 Elite Breeder Award.

Wayzata, Minnesota, US

• Serve in key role in leading growth opportunities through business development and project management by evaluating new internal and external products or acquisition opportunities in health and technologies.
• Developed business cases, led projects and/or been a key contributor on numerous projects related to nutrition, dairy data technologies, animal health, LATAM strategic commercial planning, marketing projects, etc. in.
• Communicated with owners, executives, etc. of potential new business relationships and manage project teams to ensure adherence with schedule, scope, change management processes, key project deliverables and.
• Introduced new ideas and multiple industry connections to CHT and Digital Solutions in data technologies and sustainability.

Parsippany, NJ, US

Led developing and executing a rolling 3-year operational plan (marketing objectives, strategies and tactics) for dairy genetics and reproductive products. Directed brand strategy, market development, communication, inventory monitoring, competitive action, pricing and promotional activities in a team environment. Managed A&P budget, and revenue.

Parsippany, NJ, US

Led developing and executing a rolling 3-year operational plan (marketing objectives, strategies and tactics) for dairy genetics and reproductive products. Directed brand strategy, market development, communication, inventory monitoring, competitive action, pricing and promotional activities in a team environment. Managed A&P budget, and revenue.

Parsippany, NJ, US

• (Continued from same role as Pfizer)Grew and managed sales revenue for dairy cattle pharmaceutical products and programs through expert insights to improve first reproduction and fresh cow health, and later genetics.
• Leveraged customer-facing insights, analytical and solutions-selling skills to achieve a win-win situation for customers with healthier cows and dairies while achieving and exceeding goals: Target revenue of $8M+ from.
• Developed a successful lifetime genetic plan enabling highest customer experience possible for CLARIFIDE producers, growing to over 65 initial herds genomic testing in earliest adoption period.
• Established first IVF franchise with veterinary clinic, and conducted six-sigma process.
• Served as primary point of contact for Marketing and Technical teams to develop and support new genomics product development.o Initiated and assisted in developing multiple genomic marketing activities, including a key.
• Organized, designed and implemented genomic testing trainings for multiple veterinarian and industry leaders such lenders, bankers, nutritionists, A.I. reps and customers across the country.

New York, New York, US

• Grew and managed sales revenue for dairy cattle pharmaceutical products and programs through expert insights to improve first reproduction and fresh cow health, and later genetics, milk quality and other areas, in.
• Leveraged customer-facing insights, analytical and solutions-selling skills to achieve a win-win situation for customers with healthier cows and dairies while achieving and exceeding goals: Target revenue of $8M+ from.
• Developed a successful lifetime genetic plan enabling highest customer experience possible for CLARIFIDE producers, growing to over 65 initial herds genomic testing in earliest adoption period.
• Established first IVF franchise with veterinary clinic, and conducted six-sigma process.
• Served as primary point of contact for Marketing and Technical teams to develop and support new genomics product development.o Initiated and assisted in developing multiple genomic marketing activities, including a key.
• Organized, designed and implemented genomic testing trainings for multiple veterinarian and industry leaders such lenders, bankers, nutritionists, A.I. reps and customers across the country.

New York, New York, US

Grew and managed revenue for dairy cattle pharmaceutical products and programs in a geographical area, working primarily with veterinarians and dairy producers.* Provided dairy wellness insights and ensured customer satisfaction by identifying and addressing client needs.* Facilitated training and meetings to various groups and on-farm teams regarding.

New York, New York, US

Grew and managed revenue for dairy cattle pharmaceutical products and programs through expert insights and working closely with dairy producers and their extended management teams to observe on-farm practices and analyze records so as to improve reproduction, fresh cow health and other areas within aligned strategic accounts. Led performance to enhance.

Deforest, WI, US

* Analyzed research projects and information for various areas, including male and female bovine reproduction, marketing, genetics, etc. Also initiated and assisted in the design of other research projects from field need perspective. Communicated results with appropriate staff, field or clients.* Responsible for collaborating research trials with two.

Deforest, WI, US

* Responsible for strategic analysis, planning and promoting GMS on a global basis resulting in approvals for program rewrites; launched program in two new countries (Argentina and South Africa).* Motivated, educated, trained global independent and employed field staff for 6-10% annual growth.* Planned, developed and launched new Pocket PC handhelds with a.

Ms, Dairy Science - Genetics Emphasis

Mba, Double Emphasis - Management And Marketing

Bs, Animal Science; Minor Technical Communications