Cheryl Matthews
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Cheryl Matthews Email & Phone Number

Managing Director at CLM Digital Consulting Inc.
Location: Toronto, Ontario, Canada 8 work roles 3 schools
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Current company
CLM Digital Consulting Inc.
Role
Managing Director
Location
Toronto, Ontario, Canada

Who is Cheryl Matthews? Overview

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Quick answer

Cheryl Matthews is listed as Managing Director at CLM Digital Consulting Inc., based in Toronto, Ontario, Canada. AeroLeads shows a matched LinkedIn profile for Cheryl Matthews.

Cheryl Matthews previously worked as Vice President, Digital Marketing at Investors Group and Director of eCommerce, Ally Canada at Ally Financial Inc.. Cheryl Matthews holds Masters, Management from Boston University.

Profile bio

About Cheryl Matthews

A results-driven, dynamic and effective leader with over 20 years experience in building e-commerce businesses from drawing board to implementation by developing user-informed products, marketing and strategy. A creative and innovative thinker who is highly adaptable to change, driven by challenge and who excels in cross-functional, global matrix organizations. Known for building strong and vibrant communities and grassroots programming as well as being a fearless customer advocate who engages users to improve offerings. Proven track record in:- Strategy Development- Team Building and Leadership- Analytics- Building User Communities- Budget, Planning and Roadmap Execution- Product Development- Product, Social and Trust Marketing- Vendor and Partnership Management- Negotiation

Listed skills include Leadership, Strategy, Program Management, Cross Functional Team Leadership, and 41 others.

Current workplace

Cheryl Matthews's current company

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CLM Digital Consulting Inc.
Clm Digital Consulting Inc.
Managing Director
8 roles

Cheryl Matthews work experience

A career timeline built from the work history available for this profile.

Managing Director

Current
Clm Digital Consulting Inc.

Toronto

Oct 2013 - Present

Vice President, Digital Marketing

Toronto, Canada Area

Aug 2014 - Jul 2016

Director Of Ecommerce, Ally Canada

www.ally.caGrow deposits by creating a best-in-class online experience and removing barriers to online servicing for customers.

Sep 2009 - Oct 2013

Head Of Consumer Product Marketing, Personal Commerce

Grew PayPal transaction volume and acquired new customers through development of products and channels.

Dec 2006 - May 2008

Head Of International Consumer Marketing And Analytics

Increased effectiveness of marketing campaigns and drove increased global acquisition, activation and activity. Managed the development of customer lifetime value models, user efficacy models, breakeven calculators, tools to analyze ROI and profitability and an acquisition dashboard.

Oct 2005 - Dec 2006

Senior Manager, Offline Education And Market Expansion

Special projects to engage community, drive activity and identify market expansion opportunities. Also responsible to maintain a safe and trustworthy environment on eBay to alleviate consumer apprehension around financial transactions online and across borders in Community Trust Marketing role.

May 2001 - Oct 2005

Group Product Manager, Online Discount Brokerage

Managed a cross-functional team to re-create the online discount brokerage site in order to provide a best-of-breed user interface, research and platform reliability driven by consumer insights and market analysis. Led the development of online mutual fund products, tools and services for customers including the Mutual Fund Marketplace.

Oct 1998 - May 2001

Product Manager Strategic Initiatives, Electronic Banking

Increased profitability and efficiency of the ABM netowrk by evaluating Canadian and US ABM markets, isolating competitve pressures and revealing revenue drivers. Also National Marketing Manager for Merchant Visa and Personal Banker / Investment Specialist at TD during this period.

Jun 1994 - Oct 1998
3 education records

Cheryl Matthews education

Education record

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FAQ

Frequently asked questions about Cheryl Matthews

Quick answers generated from the profile data available on this page.

What company does Cheryl Matthews work for?

Cheryl Matthews works for CLM Digital Consulting Inc..

What is Cheryl Matthews's role at CLM Digital Consulting Inc.?

Cheryl Matthews is listed as Managing Director at CLM Digital Consulting Inc..

Where is Cheryl Matthews based?

Cheryl Matthews is based in Toronto, Ontario, Canada while working with CLM Digital Consulting Inc..

What companies has Cheryl Matthews worked for?

Cheryl Matthews has worked for Clm Digital Consulting Inc., Investors Group, Ally Financial Inc., Paypal, and Paypal Inc..

How can I contact Cheryl Matthews?

You can use AeroLeads to view verified contact signals for Cheryl Matthews at CLM Digital Consulting Inc., including work email, phone, and LinkedIn data when available.

What schools did Cheryl Matthews attend?

Cheryl Matthews holds Masters, Management from Boston University.

What skills is Cheryl Matthews known for?

Cheryl Matthews is listed with skills including Leadership, Strategy, Program Management, Cross Functional Team Leadership, E Commerce, Product Development, Product Marketing, and Community Outreach.

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