Cheryl S. Email & Phone Number

New York, New York

Circa2001 is a consultation company focused on new business & brand development, digital marketing & communications and management services for entrepreneurs, entertainers and corporations.-Lead and manage the development of brand and digital marketing communication strategies and campaigns for clients.-Supervise the planning and execution of branding campaigns in accordance to the client’s objective and budget limitations.-Develop new relationships to help connect opportunities for the client’s brand awareness.-Plan strategic branding events for marketing activation.-Research and outsource potential vendors to assist with events.-Devise and manage digital marketing strategies to drive online traffic to a client's website.-Manage online brand and product campaigns to raise brand awareness.-Manage the re-design,navigation usage and content of a client's website.-Responsible for planning and budgetary control of all digital marketing.-Evaluate customer research, market conditions and competitor data.-Review new technologies and keep the client at the forefront of developments in digital marketing.-Manage product placement opportunities for major brands integrating sports, music videos, film and tours.

Atlanta, Georgia, United States

Operations- Production and Development Team

Brooklyn, New York, United States

Greater New York City Area

-Launched the MURGE APP in 2017 - Available now for iOS and Android users -Work closely with app developers to create a seamless UX/UI social and entertainment app. -Create, communicate and implement the MURGE vision, mission, and overall direction.-Build regularly with the leadership team to ensure business and creative decisions the organization needs are well-thought out and timely. -Staff, guide, lead and manage the creative team to accomplish responsibilities and strategic plans.-Maintain awareness of both the external and internal competitive landscape, opportunities for expansion, customers, markets, new industry developments and standards.

Greater New York City Area

Greater New York City Area

Cleveland/Akron, Ohio Area

-Participated in creative development of marketing and public relations strategies.-Assisted the Executive staff in the execution of marketing plans and schedules.-Assisted with the planning and execution of social media promotions initiatives with the development of LeBronJames.com.-Budget management, event-spend forecasts, and vendor payments. -Liaison between client agencies, firm offices and brand partners. -Provided administrative and marketing support to the CEO and sports talent by managing all sports marketing project-support efforts. -Coordinated and managed business panels with partnering organizations.-Created promotional scripts for events for national radio advertising.-Conduct monthly creative brainstorming round-tables with staff and interns.

New York, New York

● Responsible for organizing the flow of work, prorate tasks and activities and ensure routine administrative functions are carried out in a timely and effective manner. ● Continuously networked on a regular basis to build new relationships with various lifestyle businesses including hotel management, restaurant MaîtreDs and others to further the goals of WMG’s artists and offices.● Prepared, coordinated, and managed daily schedule for executive, staff and artists. ● Monitored and updated high profile and confidential contacts. ● Arranged and coordinated travel schedule and reservations for domestic/international business and personal travel.● Oversaw and managed all personal staffing.● Handled all personal arrangements with respect to family needs and requests. ● Traveled with senior executives to represent WMG at various industry events

New York, New York

● Performed a variety of administrative and supervisory activities including evaluating documents and policies and managing interns for the department).● Built multiple travel itineraries for artist promotional tours and “radio” runs.● Developed and managed the department’s first spending tracking system.● Participated in creative artist development including artist imaging, developing music concepts, album covers, and overall marketing brainstorming.● Retrieved and analyzed sales reports such as Soundscan, Daily Sales, Broadcast Data Systems reports.

Certificate In Digital Marketing, Digital Strategies For Marketing And Business Development

Bba, Marketing/Marketing Management, General