Senior Manager, Content Marketing
Current- Drive content development and strategy through landing pages, email marketing, digital ads, eBooks, white papers, videos, and more
- Lead cross-functional Content Council
- Partner with key stakeholders in Product Marketing, Social Media, PR, Events, Design, and Web
- Maximize the potential of each content piece to support integrated campaigns
- Develop best practice guidelines and comprehensive glossary to ensure voice, tone, and copy consistency across all teams
- Work closely with third-party agencies and align deliverables with brand standards