Cheryl Waldrup work email
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Cheryl Waldrup personal email
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Cheryl is a growth strategist and consultant with extensive experience in the information technology (IT) and federal government contracting arena. She has served at both privately-held and publicly-traded companies, as well as one of the largest ESOPs in the U.S. Specializing in corporate growth, capture, brand management, partner marketing, strategic planning, business development and product launch, Cheryl's experience spans diverse markets in both large scale and smaller, entrepreneurial environments.An accomplished writer and speaker, Cheryl has published more than 100 articles in national and regional publications, including Software Strategies and Plant Site Locations magazines. She has worked in more than 20 countries across the Americas, Europe, Asia and the Middle East. Cheryl has served as Chief Growth Officer at a number of small businesses including iPower LLC, Aleut Federal and Strongbridge LLC. Prior to Strongbridge, she was the Vice President for Federal Capture at GDIT where she led a team of 22 capture executives with a multi-billion dollar combined pipeline of pursuits. Prior to joining GDIT, Cheryl served as a consultant with Deep Water Point and as the Vice President for Strategic Initiatives for FSA Federal (a joint venture between AECOM and Engility), Vice President for Marketing and Partner Alliances at Govplace, Vice President of Global Marketing for Daon, Strategic Marketing Executive for American Systems Corporation and Director of Marketing and Business Development at General Physics. She has extensive experience in both domestic and international markets.Specialties: capture and business development strategy, branding, strategic marketing, partner program development, advertising, public relations, web services, demand creation, worldwide marketing and public sector contracting
Walker-Waldrup Consulting
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Founder And Principal ConsultantWalker-Waldrup ConsultingWashington, Dc, Us
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Principal ConsultantAim Consulting (Aimc Llc) Aug 2023 - PresentFor more than a decade, Cheryl has provided Capture/BD Consulting and Growth Leadership to small businesses in a variety of socio-economic categories including woman-owned small business (WOSB), veteran-owned and service-disabled small business (VOSB/SDVOSB), 8(a) firms and joint ventures (JVs). Her unique blend of strategic growth leadership, general business acumen, marketing and communications experience combined with a vast GovCon network and ability to build lucrative opportunity pipelines made her the ideal addition to the Accelerated Innovation Management Consulting (AIMC LLC) organization.
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Chief Growth OfficerIpower, Llc Virginia Apr 2022 - Aug 2023Reston, Virginia, UsResponsible for identifying and capturing federal opportunities for this woman-owned small business. -
Elected Member Of The Executive CommitteeAmerican Council For Technology - Industry Advisory Council (Act-Iac) Jul 2019 - Jul 2023Fairfax, Va, UsAs a member of the Executive Committee, I've served as the Chair of the Professional Development Committee for the past few years. Also, serving on the Nominating Committee, the Alliance for Small Business and the Strategic Planning Committee. -
Chief Growth OfficerStrongbridge Llc Nov 2019 - May 2021Sterling, Va, UsResponsible for corporate business development, capture, teaming strategy and proposal development for this veteran-owned small business in the GovCon arena. -
Vp Of Federal Civilian CaptureGeneral Dynamics Information Technology (Gdit) Oct 2018 - Oct 2019Managed a team of 22 capture managers and proposal personnel for 12 months. Personally involved in large BD efforts and capture strategy for pursuits at more than a dozen civilian agencies.
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Vice President Of Strategic InitiativesFsa Federal, A Joint Venture Between Engility And Aecom Mar 2015 - Nov 2017Cheryl brought extensive experience in federal government procurement, business development, capture strategy, competitive assessment and strategic marketing to this well-established and rapidly growing firm delivering smart and flexible staffing and support solutions to government agencies across the country and led their capture efforts.FSA has more than 1,400 employees at over 400 government worksites located throughout the United States, Puerto Rico and Guam supporting key Federal Law enforcement and prosecutorial agencies.FSA’s primary focus is supporting the Department of Justice (DOJ) Asset Forfeiture program and the multiple Federal law enforcement components involved. FSA now also offers a wide range of services on the GSA schedule to support federal, state and local agencies. Cheryl is tasked with branding that expanded capability, identifying and capturing opportunities that contribute to the continued growth of the organization.From administrative and data analysis services to complex financial investigations, legal support, cyber forensics and operations management, FSA recruits, hires and manages a broad range of professionals in numerous skill sets.
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Interim Chief Operations OfficerIntegrated Support Systems, Inc (Issi) Feb 2014 - Mar 2015Cheryl filled an interim position at ISSi and led the operational, marketing and business development efforts for this well-established SDB (Hispanic), Vietnam-era Service Disabled Veteran Owned Business (SDVOB) with a successful 30-year track record of providing IT services to federal government customers. She was responsible for updating the company's brand and for positioning the company for significant growth by leveraging their robust portfolio of contract vehicles. ISSi is a technology solution integrator and small business team leader, specializing in data management, integration, systems administration and application development.
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Vice President, Corporate Marketing And Partner AlliancesGovplace Jun 2011 - Jan 2014Bethesda, Md, UsCheryl was responsible for corporate marketing functions at Govplace, including messaging, brand development, marketing strategy, website traffic growth, social networking, public relations, media relations, trade shows and conferences. She was also responsible for partner alliance activities, joint marketing and relationship management with a number of key OEMs including EMC, VMWare, Cisco, McAfee, HP, Dell and several others. -
Vice President Of Global MarketingDaon Jul 2006 - Jun 2011Fairfax, Virginia, UsAs the VP of Global Marketing, Cheryl is responsible for Daon’s global strategic marketing plan, product positioning programs and overseeing corporate and product communications. Cheryl has more than 20 years experience in corporate marketing and communications. Specializing in branding, strategic planning and product launch, her experience spans diverse markets in both large scale and smaller, entrepreneurial environments. -
Strategic Marketing ExecutiveAmerican Systems Corporation Nov 2002 - Apr 2006Chantilly, Va, UsResponsible for all marketing, PR and creative for mid-size ($275 million) systems integrator and defense contractor. Directed comprehensive corporate re-branding and communications campaign, which included a survey instrument, new messaging, logo, collateral materials, national advertising scripts, regional radio campaign, as well as internal and external communications. -
Vice President Of Marketing And Business DevelopmentIlearning, Inc. Feb 2000 - Sep 2001Responsible for marketing and business development strategy as well as tactical deployment including trade shows, public relations, collateral materials, e-mail marketing campaigns, webinars and proposal development efforts for e-learning start-up. Also responsible for reseller channel development and strategic alliances. Managed marketing and public relations efforts as company transitioned from consumer focus (LeapIT.com) to B2B/B2G focus (iLearning, Inc.). Responsible for developing and managing strategic relationships with Docent, American Systems Corporation (ASC), Convergent Media, Brattle Systems and Polycom/PictureTel. She frequently participated in presentations to board members from Sylvan, Chauncey and Sterling Capital. She represented iLearning on Sylvan’s Communications Council and was an active participant in positioning the company for acquisition.
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Director Of Marketing And Corporate CommunicationsGeneral Physics Sep 1994 - Jun 2000Columbia, Md, UsWorked in various positions of business development and marketing. Promoted to senior corporate marketing and communications director of this $200M global provider of such performance improvement solutions as training, engineering and technical services. Managed marketing team, budget and monitored performance to corporate marketing vision, brand and goals; conferred with sales teams to devise market and account strategic plans. Implemented internal communications plans and strategies. Launched e-learning subsidiary. -
Associate EditorShowbiz Magazine 1989 - 1991Responsible for editorial content for a weekly publication with a circulation in excess of 800,000 in a major metropolitan area.
Cheryl Waldrup Education Details
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Wharton OnlineArtificial Intelligence -
Capella UniversityManagement And Operations
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Leesville High SchoolGeneral Studies
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Columbia CollegeInformation Technology
Frequently Asked Questions about Cheryl Waldrup
What company does Cheryl Waldrup work for?
Cheryl Waldrup works for Walker-Waldrup Consulting
What is Cheryl Waldrup's role at the current company?
Cheryl Waldrup's current role is Founder and Principal Consultant.
What is Cheryl Waldrup's email address?
Cheryl Waldrup's email address is ch****@****ort.com
What is Cheryl Waldrup's direct phone number?
Cheryl Waldrup's direct phone number is +170362*****
What schools did Cheryl Waldrup attend?
Cheryl Waldrup attended Wharton Online, Capella University, Leesville High School, Columbia College.
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