Technical Director
CurrentOfficer and Technical director at Softron Media Services, a company that strives to provide intuitive Mac OS X software solutions for the broadcast industry.Softron Media Services is one of the first Mac only software company to have trusted the Apple platform for broadcast operations. As early as 1993, Softron developed its first software aimed at television broadcasting only on the Mac. Its client are now TV stations and production facilities worldwide.Co-Responsible (with Daniel Tapie - cofounder and CEO) for all stages of the product creation, design, usability, user experience, workflow, innovation, e-commerce, key accounts, world-wide business and market development, branding and partnership building.