My creative consulting business has allowed me to work in a solo or team capacity for direct clients and creative companies over the years. It is also a channel for personal projects and developing new ideas. The skills I have to offer are:– Creative Direction– Art Direction– Lead Graphic Design– UX/UI for screen based media– Design systemisation and efficiencies– Photography– Illustration– Creative team sourcing, building and development– Teaching / Lecturing– Advisory

As Creative Director and Head of Digital at the One Centre I’m responsible for the creative output of a broad range of projects from International brand campaigns for global companies to full brand creation of disruptive and exciting start up and scale up companies. This varied work crosses many industries including AI Tech, Food Tech, Electric Vehicles, Blockchain & Web3 Gaming, Fin Tech, Circular Economy, Luxury Goods and Real Estate to name just a few. Selected Clients: Axify, Pernelle, Immutable, Primary, Ferrari, Singha Beer, Mirvac, All G and Living Edge.

Arenberg is a Sports Technology company creating hardware / software products and tools for content creators. As Co-founder / Creative Director and head of design my role included the creation of the Arenberg brand and product suite which included the design of the world’s first performance cycling helmet with live streaming capability. I also developed the EYE Live app which is designed to connect to the helmet as well as becoming a platform for sports content creators. In addition to this I also developed the Arenberg performance cycling apparel range from scratch, sourcing manufacturers, building the store and developing a community around the brand. Arenberg has partnered with companies such as Telstra and Qantas and continues to work on bringing a disruptive sports tech play to market.

MONO is a creative technology company for brands that is part of The One Centre group. As Co-founder and Creative Director my role was to lead creative and technology projects for the business. My role included the creation of the brand, sourcing a specialist team of highly skilled designers and programmers as well as working on One Centre creative projects. MONO’s client work was mainly focused in the media, design and arts sectors.Selected Clients: The ABC, Crone Architects, EDITION, Living Edge

Future Büro was one of Australia’s most respected independent digital creative studios.Focusing on interactive design and development mostly across gaming, entertainment and media. With a focus on craft and quality the studio attracted some of the world’s most innovative agencies and brands. Future Büro was fortunate to have been involved in many award winning digital projects that were recognised at D&AD and Cannes Lions among others.Clients: Red Bull, Electronic Arts, Coca Cola, Telstra, Virgin Mobile, Droga5, The Glue Society, The One Centre, Bill & Melinda Gates Foundation.

Fluoro was one of Australia's early boutique digital creative studios who worked with a range of youth and entertainment brands. The company grew quickly garnering an enviable client list. Fluoro was acquired by the Hyro Group in 2008.Selected Clients: Red Bull, Electronic Arts, Network Ten, Sony Records, Ministry of Sound

After immigrating to Australia and before forming Fluoro I spent a year at Amnesia, working as a lead creative and designer working on a host of top tier clients mostly in the entertainment sector.Selected clients: Disney, Xbox, Mircrosoft, IKEA.

As a young Art Director at Ogilvy in London I got to work on large global accounts and develop a good sense of how to structure and run high quality creative projects and campaigns. In capacity as a hands on Art Director + Lead Designer I worked with brands such as Samsung, Ford, Motorola, British Airways and Orange Telecom to name just a few.

BAFTA winning digital agency pioneering interactive. Bought and merged with Ogilvy Interactive London.Selected clients: Avis, MTV, Playstation, Turner Broadcast, Ford, NTL,