Brand Executive - Public Relations
• Work with management to drive the company's overall brand, PR and communications strategy.• Assists Brand Manager with project planning, actions and timelines to meet brand objectives and strategies.• Oversee & manage all of the branding materials.• Establish brand positioning, identify target audiences, and develop communications plans to drive business objectives across different channels and segments.• Monitor, track & analysis and optimise accordingly.• Oversee… Show more • Work with management to drive the company's overall brand, PR and communications strategy.• Assists Brand Manager with project planning, actions and timelines to meet brand objectives and strategies.• Oversee & manage all of the branding materials.• Establish brand positioning, identify target audiences, and develop communications plans to drive business objectives across different channels and segments.• Monitor, track & analysis and optimise accordingly.• Oversee nationwide's social media content and marketing events. • Manage publication of updated content across the organization’s various communications and digital platforms (social media and website)• Vet through translation materials from various outsource representatives and department• Management & implementation of sales & marketing roadshow, promotional, media and CSR events.• Manage advertising and branding budgets. Show less
