Chia-Chi(Ruby) Yeh Email & Phone Number

Taiwan

● Plans and executes official website, database marketing, email, social media, and display advertising campaigns● Designs, builds, and maintains the official website social media fan page (Facebook, Line@, Instagram)● Measures and reports performance of all digital marketing campaigns and assesses against goals● Manages online and offline communication with clients and increase brand awareness● Brainstorms new and creative growth strategies through digital marketing● Cooperates with bloggers and youtubers to increase the brand exposures● Maintain OTA platforms● Promoting products and services during events● Monitor corporate website and social media pages and address clients’ queries● Coordinate the design of promotional material and distribute in online and offline channels● Evaluates emerging technologies from app and social media● Writing the news release, Facebook and IG posts for new events or promotions● Advertise company and products/services on various media● Writing the script for advertisement.● Shooting and editing the video, releasing the video on the social media.● Analyzing the viewers of official website and fan page over the same period● Planning the annual budget of online and offline promotions.● Planning interviews and press conferences● Arranging and displaying the public area and rooms of the hotel for different holidays.● Plans, executes, and measures experiments and conversion tests.● Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points● Identifies critical conversion points and drop off points and optimizes user funnels● Collaborates with agencies and other vendor partners● Provides thought leadership and perspective for adoption where appropriate● Training the new staff● Organize the team and do the annual assessment for all the department colleagues● Be a host for press conference and gala dinner event

Taipei City, Taiwan

媒體維運 Media Maintenance 行銷活動發想、策劃、執行 Arrange marketing event新聞稿撰寫

Taipei City, Taiwan

Taipei City, Taiwan

Taipei City, Taiwan

Banff, Canada

• Implement marketing and advertising campaigns with Chinese tour company by assembling and analyzing sales forecasts • Preparing marketing and advertising strategies, plans, and objectives for Chinese Market in Mainland China• Provides marketing tracking and research information by collecting, analyzing, and summarizing Jewellery data and Gem stones data• Supports sales staff by providing weekly tour forecast data• Researches competitive prices for Chinese Market by monitoring pricing in Shanghai, Beijing and other major cities• Provide accurate and timely translation of all incoming Chinese documents and outgoing correspondence • Act as an Mandarin interpreter and respond to consumer email or phone inquiries in Chinese and English• Work closely with company president on learning the jewellery design, color of stones, marketing and purchasing

Taipei City, Taiwan

• Issues press releases in the form of emails, fax, interviews and updating of websites to inform journalists about the company policies• Working towards increasing the visibility of the company in the public’s eye• Acting as a mediator between the company and the media• Creating a positive image about the company for the media• Reporting the media coverage to the chief media manager of the company with feedbacks• Making press statements keeping in mind the future prospects of the company• Think of new and innovative ways of enhancing the image of the company and write the proposal• Maintaining good interpersonal relations with the press and other members of the media• Using the resources of the company in order to ensure that the correct information is made accessible to the press• Editing news content and hold conference, fans meeting activity

Indianapolis, Indiana Area

• Coffee Barista in starbucks• Front Office operation• Food & Beverage service• Hostess• Maintaining tidy• Restocking merchandise• Purchasing food and beverage• Holding Wedding Party& Exhibition • Banquet planning• Communicating with customer• Room Dining Service• Bartender

Master'S Degree, Hotel Management

Bachelor'S Degree, Applied Glish