Chiara E. Morrow Email & Phone Number

Birmingham, Al

Assist the County Manager with Strategic Planning, Organizational Development and Coordination of Executive Leadership Team Goals and CorrespondenceDevelop and implement public relations programs that create a favorable public image of Jefferson CountyCreate press releases, articles and other multi-media presentationsCommunicate with the media and public and monitors the news, internet and other sources to stay abreast of any developments within the industry that may affect the organizationOrganize media buys and the purchase of marketing materials to promote events, services, etc.Coordinate events including securing the location, planning staff to work the event, booking speakers, arranging food and other services, maintaining guest list, attending event to trouble shoot, and conducting debriefing sessions after the event to improve future eventsCoordinate training opportunities for the departmentEstablish relationships with community organizations to get participation in jurisdiction/organization events and/or sponsorship money or donationsCoordinate outside volunteer programs, maintains donationsParticipate in speaking engagements by recruiting speakers or speaking at internal and external eventsMaintain the public image of the organization or jurisdiction and supports the function of the department by answering questions from the public, attending meetings/events and making formal presentationsAssist EMA Joint Information Command (JIC) Public Relations team for 2022 World GamesMaintain information about the organization/jurisdiction and preparing reports for public consumption

Birmingham, Alabama Area

Prepare and deliver instructions for credited academic and technical courses at Lawson State at the freshmen and sophomore coursework levels and perform other duties and tasks associated with institutional effectiveness.

The John Maxwell Team is a group of Maxwell certified Coaches, Trainers, Speakers and Professionals, offering workshops, seminars, keynote speaking, and coaching to aid in personal and professional growth to individuals, organizations and companies worldwide.

Birmingham, Alabama Area

Developed and implemented public relations platforms designed to create, maintain and enhance favorable public image and awareness of various governmental programs and agencies all geared to reduce recidivism. Produce, write and shoot creative video presentations to bring awareness of the Judicial Court system and community programs that reduce recidivism,Wrote, produced & conducted voice-over narration for video presentations & community featuresStrategically design graphic arts and QR Codes for marketing and promotions for internal and external communications and eventsPerformed independent communications duties and reviewed periodically to determine effectiveness.Engaged and promoted internal communications through customer services exercises, activities and digital newsletters.Wrote and edited press releases, articles, and other multi-media presentations.Communicated with the media and public and monitors the news, internet, and other sources to stay abreast of any new developments within the industry that may affect the organization. Coordinated events including securing the location, planning staff to work the event, booking speakers, arranging food and other services, maintaining guest list, attending event to trouble shoot, and conducting debriefing sessions after the event to improve future events. Created BMC Communications Internship to educate, train and mentor college students with a Communications majorEstablished and built relationships with community organizations to get participation in BMC events and/or sponsorship money or donations, coordinates outside volunteer programs, and maintains donations. Developed civic engagement branding content, post and manage content on social mediaParticipate in speaking engagements by recruiting speakers or speaking at internal and external events. Maintained the public image of BMC and supported the function of the department through video presentations for employee & civic engagement.

Birmingham, Al

Directed, mobilized and provided technical supervision to a team of communications specialists with diverse skill sets to disseminate communications via live broadcast streaming, community meeting newsfeeds, civic engagement videos and photography and community leadership forums.Wrote articles, press releases, record and provide voice overs for video packages that reflects progress of the City of Birmingham and of each district respectivelyDirected Birmingham City Council Internship Institute & engaged young professionals on the importance of civic engagement & education, local and national news & trained them to prepare ordinances and resolutions that impact the Greater Birmingham community, as well as professional development skills.Promoted & maximized the mission of the Birmingham City Council through community engagement events, producing web, T.V. and radio content, voice-overs, interviews and advertising, public service announcements and community forums.Collaborated with leadership, Mayor's administration, staff and community media stakeholders to manage and implement key strategic initiatives, programs, events and projects designed to meet the goals and objectives that target disparities in the Greater Birmingham and surrounding municipalitiesDeveloped new and sustained existing alliances, networks and partnerships to enhance the Birmingham City Council’s image, increase visibility, strengthen community impact and expand and leverage alliances of and resources.Analyzed the Council agenda and simplified content to ensure the public is aware of what agenda items and policies mean to the city.

Wrote articles, media advisories for community events, special announcements, for District 7 Newsletter and District 7 BrochureAnalyzed legislation for Council member while collaborating with local and regional elected officialsCoordinated interviews and speeches, write letters and official statements on behalf of CouncilorBuilt structure for District 7 office including community planning strategies, acting as neighborhood liaison, and administering sound advice to leaders in the community regarding economic developmentAdministered Public Relations while planning special events and forums, facilitate meetings with outside vendors, upper level management and employeesAdministered Social Media, i.e., Twitter/Facebook featuring latest news and community forums within District 7Served as community and event spokesperson on behalf of Councilor Coordinated Special Presentations during City Council MeetingsSupervised employees with multiple community service projects within District 7 including but not limited to District 7 Clean SweepFacilitated monthly Public Improvement and Beautification Committee meetings while helping manage over $250K of Public Improvements and Beautification fundingResolved problems within Council District while providing support to the Mayor’s Executive staff regarding constituent concerns and redevelopment ideas for the Council District

Serve as point of contact for Councilors; i.e., capture photography images, keep current on policy and guidelines to ensure accuracy in presentations, schedule public tours, awareness campaigns; implement marketing initiativesDirect Event Planning for special events for the City Council’s officeManage Social Media and analyze trending news topics, including special events relevant to Council and of community interests and concernGather weekly social media analysis and consistently develop plan for SWOT AnalysisCreate innovative messaging and community friendly events for Councilors to engage in with constituenciesWrote press releases; notify media outlets, research and production of all Council related collateral materialsWrote several articles each week on all great things going on in the City of Birmingham and with the Birmingham City CouncilWrote and post current events of Councilors in the community to social media including Instagram, Twitter, and PeriscopeDesigned and wrote internal and external newsletters for Birmingham City CouncilDevelop program format and direct Birmingham City Council Internship Institute Program for aspiring interns interested in public serviceEnsure weekly Council’s Meeting agenda item Highlights are prepared and delivered to media outlets and posted to Council website and social media outletsAnalyze weekly Council agenda and created a “cliff notes” sector of the Council Highlights to ensure the public is aware of what each agenda item means to the state of the city Ensure timely dissemination of the weekly agenda drop box “LINK”Attend after hour external activities to promote Council events often and as necessaryFundraiser Chair for non-profit organizations such as March of Dimes on behalf of the Council’s OfficeAttend educational workshops; preview professional publications; establish personal networks; participate in professional societies

(Birmingham Water Works [BWWB]) - Wrote and edited client profile information and activities to implement into specialty programs, brochures, or website developmentWrote and promoted BWWB school curriculum launch for Birmingham and surrounding schools program initiatives e.g., Learning the Wonderful Works of WaterProvided ideas for branding the BWWB Choose Water Drinking Campaign promotional literature in various restaurantsWrote and proofread press releases, fact sheets, letters, bill inserts, media advisories, and position statements, for BWWB and Water Resources projectsWrote innovative promotions video scripts used to brand The Birmingham Water WorksCollaborated ideas with BWWB Public Communications Department to promote events, and gather latest facts on water campaigns and projects

Master’S Degree, Master Of Arts In Communications Management

Organizational Leadership

Ba, Communications