Chiara Casella Email & Phone Number

Milano, Lombardia, Italia

Milano, Lombardia, Italia

Milano, Italia

Design demand generation plans that align with the growth objectives of Keyfactor Marketing objectivesAlign with Sales and Channel teams to plan and execute near-term go-to-market plans Manage marketing campaigns encompassing primary marketing activity types (i.e., digital, events, calling, social media)Localization of messaging and content for marketing.

Milan Area, Italy

Work with SMB channel partners to plan, develop, and execute channel marketing strategies that maximize sales and profitability. Develop and implement channel marketing and support partner acquisition plans. Align channel communication strategies with brand strategies. Actively engage Channel Management on channel marketing budget and measurement of.

Italy

Partner Promotions: Develop, execute, and maintain promotions and incentive programs for channel partners. Expense Control: Ensure that marketing department expenses are within budget. Execution of advertising performance and materials including accuracy, consistency, expense control, timeliness, and clear communication among all parties involved..

• Responsible for reviewing product data to ensure that the field force is kept up to date on new developments regarding the companies or competitors products
• Act as point of first reference for all product related enquiries and work collaboratively with colleagues to address any issues that may arise
• Responsible for preparing product forecasts, and constantly monitoring inventory levels held at central and interstate warehouses including liaison with production (locally and globally)… Show more
• Responsible for preparing product forecasts, and constantly monitoring inventory levels held at central and interstate warehouses including liaison with production (locally and globally) to ensure supply timelines
• Responsible for providing the sales team with the necessary technical expertise to enable them to sell the product. This involves printed and electronic promotional material, product training, and relevant datasheet
• Manage MDF / co-op budget to help drive customer demand in Planner

• Responsible for providing the sales team with the necessary technical expertise to enable them to sell the product. This involves printed and electronic promotional material, product training, and relevant datasheet
• Responsible for reviewing product data to ensure that the field force is kept up to date on new developments regarding the companies or competitors products
• Act as point of first reference for all product related enquiries and work collaboratively with colleagues to… Show more
• Act as point of first reference for all product related enquiries and work collaboratively with colleagues to address any issues that may arise
• Close liaison with the field force to assess the response to and suitability of current promotional material and to ensure that the printed promotional material is being used optimally
• Design market research projects to assess customer attitudes to the current product range and new product introductions. Either conduct this research with in-house staff or manage an outside agency ie initial.

• Design market research projects to assess customer attitudes to the current product range and new product introductions. Either conduct this research with in-house staff or manage an outside agency ie initial.

• start up division assistant;
• back office activities;
• suppliers co-ordinator;
• PR activities.

• events’ organisation
• corporate and product press releases
• daily press review
• mailing lists, recall and follow up
• media relations

Master, Marketing Management

Scienze Politiche, Marketing