Jocelyn Hsu
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Jocelyn Hsu Email & Phone Number

Brand & Trade Marketing・Digital Marketing & Strategy
Location: Taipei, Taipei City, Taiwan, Province of China 6 work roles 2 schools
2 work emails found @jti.com LinkedIn matched
✓ Verified August 2026 4 data sources Profile completeness 71%

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Role
Brand & Trade Marketing・Digital Marketing & Strategy
Location
Taipei, Taipei City, Taiwan, Province of China

Who is Jocelyn Hsu? Overview

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Quick answer

Jocelyn Hsu is listed as Brand & Trade Marketing・Digital Marketing & Strategy based in Taipei, Taipei City, Taiwan, Province of China. AeroLeads shows a work email signal at jti.com and a matched LinkedIn profile for Jocelyn Hsu.

Jocelyn Hsu previously worked as Assistant Trade Marketing Manager at Beiersdorf and Trade Activation Officer at Jti (Japan Tobacco International). Jocelyn Hsu holds Master Of Business Administration - Mba, Marketing/Marketing Management, General from University Of California, Riverside.

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*@jti.com
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Profile bio

About Jocelyn Hsu

7+ years of experience working in marketing, equipped with brand marketing, trade marketing, and advertising capabilities. ・Fluent in Mandarin & English・Passionate with learning and highly motivated by creativity & innovation・Results-driven and take responsibilities whether being a project owner or team player・Well-communicated and people-focused to achieve effective cross-functional collaboration

6 roles

Jocelyn Hsu work experience

A career timeline built from the work history available for this profile.

Assistant Trade Marketing Manager

Beiersdorf

Taipei, Taiwan

Managed and drove growth of NIVEA categories: Deodorant, Face cleansing, Sun & Lip care• Developed retail driven marketing strategies and consumer-centric promotions to meet sales target• Planned and executed BTL initiatives for NPD to enhance in-store visibility and facilitate purchases• Analyzed offtake numbers and Nielsen market share data to identify business opportunities• Cooperated with key accounts and monitored actual & forecasted sales volumeIn charge of PCS & CVS channels: Watsons, Cosmed, 7-Eleven, and Family Mart• Developed POSM, O2O promotion plans, and cross-categories events• Consolidated annual joint business plans

Jul 2021 - Jun 2022

Trade Activation Officer

Jti (Japan Tobacco International)

Taiwan

• Developed trade communication plans and strategies for new product launches• Managed customer relationship with CVS & general trade staff• Held trade events, such as CVS trade shows and store manager meetings

Apr 2018 - Jul 2021

Senior Marketing Specialist (Lexus)

Hotai Motor Co., Ltd.

Taipei, Taiwan

• Enhanced social media presence of LEXUS Taiwan, including Facebook, YouTube, and Instagram• Developed digital marketing strategies for new car launches and promotions• Managed LEXUS official website and mobile application (LEXUS PLUS APP) • Brand events / Media buying and cooperation

Jul 2015 - Jun 2017

Account Executive

Wunderman Thompson

Taipei, Taiwan

• Managed clients from multiple industries, including VITALON FOODS CO., GRAPE KING BIO. LTD., Hyundai Taiwan, KKBOX, and The Famous Grouse• Cooperated with in-house creative, digital, and planning teams to develop marketing strategies for annual brand plan & new product launch• Executed all advertising activities: TV commercials, on & offline marketing campaigns

Oct 2014 - Apr 2015

Undergraduate Teaching Assistant

University Of California, Riverside

Riverside, California

• Taught "Introduction to Business" for Dr. Raj Singh• Held weekly discussion sections & office hours for 100 business undergraduates

Sep 2013 - Mar 2014

Marketing Intern

株式会社 井田ラボラトリーズ

Tokyo, Japan

Jul 2013 - Aug 2013
2 education records

Jocelyn Hsu education

Master Of Business Administration - Mba, Marketing/Marketing Management, General

University Of California, Riverside

Activities and Societies: Student Association of A. Gary Anderson Graduate School of Management (AGSM)｜MBA Taiwanese Graduate Student.

Bachelor Of Arts - Ba, Foreign Languages And Literatures, General

國立交通大學

Activities and Societies: Student Association of Foreign Languages and Literature Dept. (FL)｜Volleyball Team of FL Dept. • Member of Event.

FAQ

Frequently asked questions about Jocelyn Hsu

Quick answers generated from the profile data available on this page.

What is Jocelyn Hsu's role at their current company?

Jocelyn Hsu is listed as Brand & Trade Marketing・Digital Marketing & Strategy.

What is Jocelyn Hsu's email address?

AeroLeads has found 2 work email signals at @jti.com for Jocelyn Hsu.

Where is Jocelyn Hsu based?

Jocelyn Hsu is based in Taipei, Taipei City, Taiwan, Province of China.

What companies has Jocelyn Hsu worked for?

Jocelyn Hsu has worked for Beiersdorf, Jti (Japan Tobacco International), Hotai Motor Co., Ltd., Wunderman Thompson, and University Of California, Riverside.

How can I contact Jocelyn Hsu?

You can use AeroLeads to view verified contact signals for Jocelyn Hsu, including work email, phone, and LinkedIn data when available.

What schools did Jocelyn Hsu attend?

Jocelyn Hsu holds Master Of Business Administration - Mba, Marketing/Marketing Management, General from University Of California, Riverside.

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