Chichi De Luna, Ma, Cdm
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Chichi De Luna, Ma, Cdm Email & Phone Number

Executive Experience Director at Tribal Worldwide
Location: Metro Manila, National Capital Region, Philippines 9 work roles 3 schools
1 work email found @microsoft.com 1 phone found area 212 LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 1 phone

Work email c****@microsoft.com
Direct phone (212) ***-****
LinkedIn Profile matched
3 free lookups remaining · No credit card
Current company
Tribal Worldwide
Role
Executive Experience Director
Location
Metro Manila, National Capital Region, Philippines
Company size
8 employees

Who is Chichi De Luna, Ma, Cdm? Overview

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Quick answer

Chichi De Luna, Ma, Cdm is listed as Executive Experience Director at Tribal Worldwide, a company with 8 employees, based in Metro Manila, National Capital Region, Philippines. AeroLeads shows a work email signal at microsoft.com, phone signal with area code 212, and a matched LinkedIn profile for Chichi De Luna, Ma, Cdm.

Chichi De Luna, Ma, Cdm previously worked as Head of Strategy and Experience at Tribal Worldwide and Digital Planning Director at Tribal Worldwide. Chichi De Luna, Ma, Cdm holds Digital Media Marketing from New York University.

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Email format at Tribal Worldwide

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*@microsoft.com
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Profile bio

About Chichi De Luna, Ma, Cdm

Hello, Iโ€™m Chichi de Luna. As Director of Strategy, Digital & Integrated Marketing, I leverage deep industry knowledge and entrepreneurial spirit to drive growth and innovation in the digital realm. I help companies cut through the competitive noise and engage with their customers in today's experience-driven economy.๐Ÿ™Œ ๐‘ฏ๐’๐’˜ ๐‘ฐ ๐‘จ๐’…๐’… ๐‘ฝ๐’‚๐’๐’–๐’†:With a diverse background spanning Advertising & Media, IT/Technology, Telecommunications, FMCG, and Government (Tourism), I've consistently transformed clients' digital marketing practices and delivered business growth. ๐Ÿ”‘ ๐‘ฒ๐’†๐’š ๐‘บ๐’Œ๐’Š๐’๐’ ๐‘จ๐’“๐’†๐’‚๐’”:๐‹๐ž๐š๐๐ž๐ซ๐ฌ๐ก๐ข๐ฉ & ๐Œ๐š๐ง๐š๐ ๐ž๐ฆ๐ž๐ง๐ญ: I am an executive team member who nurtures top talents, builds strong stakeholder relationships, and drives continuous improvement to elevate my team's digital IQ, achieving an 80% team retention rate over 5+years.๐ƒ๐ข๐ ๐ข๐ญ๐š๐ฅ & ๐ˆ๐ง๐ญ๐ž๐ ๐ซ๐š๐ญ๐ž๐ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐ : I specialise in crafting digital roadmaps, strategies, and integrated solutions. I employ the latest digital and AI tools, design go-to-market plans, create toolkits and train agency staff to implement.๐‚๐ฎ๐ฌ๐ญ๐จ๐ฆ๐ž๐ซ-๐‚๐ž๐ง๐ญ๐ซ๐ข๐œ ๐’๐ญ๐ซ๐š๐ญ๐ž๐ ๐ข๐ž๐ฌ: My ability to understand customers and deliver actionable insights enables me to develop and execute data-driven solutions that resonate with my clients' audiences. My expertise has been called on to help other DDB agencies retain clients, including flagship accounts.๐Ÿ† ๐‘ฒ๐’†๐’š ๐‘จ๐’„๐’‰๐’Š๐’†๐’—๐’†๐’Ž๐’†๐’๐’•๐’”:Throughout my career, I've achieved remarkable results:๐Ÿ”ธLaunched the data science (DS) and customer experience (CX) pillars for Tribal's transformation to Total Experience (TX), driving substantial client revenue growth.๐Ÿ”ธCreated the strategy and spearheaded innovative campaigns that exceeded client expectations, such as Silver Swan's Swanderful Moves (+22% sales), the Philippines Department of Tourism Website Revamp (+15% visitors), and NutriAsia's mobile app campaign (+1,054% in 28 days).๐Ÿ”ธAt Microsoft Philippines, Inc., achieved impressive results in locally referred revenue, social engagement, and influencer sentiment.๐Ÿค ๐‘ณ๐’†๐’•'๐’” ๐‘ช๐’๐’๐’๐’†๐’„๐’•:Seeking a dynamic collaborator, strategic thinker, or a digital marketing expert? Let's explore collaborations or opportunities. ๐Ÿ“ง Connect on LinkedIn or contact chichideluna@gmail.com#DigitalMarketing #CX #UX #Leadership #Innovation #DataDriven #CustomerExperience #Strategy

Listed skills include Digital Strategy, Digital Marketing, Integrated Marketing, Advertising, and 15 others.

Current workplace

Chichi De Luna, Ma, Cdm's current company

Company context helps verify the profile and gives searchers a useful next step.

Tribal Worldwide
Tribal Worldwide
Executive Experience Director
Valenzuela, NCR, PH
Website
tribalww.com.br
Employees
8
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9 roles

Chichi De Luna, Ma, Cdm work experience

A career timeline built from the work history available for this profile.

Executive Experience Director

Current
Tribal Worldwide

Philippines

I was promoted into this role by the Executive Team for further leadership development. As a trusted advisor, I help identify starting points for problems faced relating to emerging services. My deep business understanding underpins my ability to develop frameworks, processes and toolkits.I now manage a team of 9 direct reports. My role involves mapping.

Sep 2021 - Present

Head Of Strategy And Experience

Tribal Worldwide

I was promoted to Head of Strategy & Experience and led a dynamic team of eight, including 3 digital strategists and 5 community managers. I also joined the Executive Leadership Team, where I actively contributed to business strategy development, conducted monthly progress meetings, and participated in annual Executive Board meetings.My role encompassed an.

Feb 2019 - Aug 2021

Digital Planning Director

Tribal Worldwide

Philippines

During my role as Digital Planning Director, I led a team of two digital strategists and focused on Communications Strategy, Digital Marketing Playbooks, and Digital Marketing Campaigns.One of my notable achievements was the creation of the "SM Supermalls Moments" strategy that led to a campaign featuring emotional connections videos around family.

May 2016 - Jan 2019

Sr. Marketing Communications Manager

Microsoft

NCR - National Capital Region, Philippines

I worked at Microsoft Philippines during the company's transition to focus on Enterprise Cloud and Non-Mobile Devices, when new CEO, Satya Nadella, was appointed.I led the overall campaign planning and execution across key segments: Consumer, SMB (Small Medium Business), and Enterprise. I worked with the Business Group Leads, Audience Marketing Managers.

Jan 2014 - Jan 2016

Senior Digital Strategist

Abs-Cbn

Philippines

My role at ABS-CBN was to conceptualize and implement online marketing and business development plans for Channel 2 and its programs. As the project lead, I worked across multiple cross-functional teams, educating them on digital marketing. I led the strategy and redesign of the network's website, which was still at Web 1.0 level in 2011. Previous attempts.

Mar 2011 - Feb 2013

Assistant Brand Manager, Adult Category

Js Unitrade Merchandise Inc.

Philippines

Together with the Sr. Brand Manager, we developed and implemented marketing plans for Charmee, one of the leading feminine protection brand in the Philippines. I managed all promotional activities, budget, and calendar.

Feb 2010 - Feb 2011

Marketing Specialist/ Digital Marketing Manager

Globe Telecom

Philippines

I reported directly to the Digital Marketing Head of Globe Business (B2B). Together, we developed Digital Marketing strategies and programs for Globeโ€™s solutions, targeting the Filipino SMBs.

Jun 2008 - Feb 2010

Media Planner/Buyer

Starcom Mediavest Group

Philippines

During my stint as media planner/buyer, I handled Pharmaceutical and FMCG brands.

Jun 2007 - Mar 2008
Team & coworkers

Colleagues at Tribal Worldwide

Other employees you can reach at tribalww.com.br. View company contacts for 8 employees →

FM Francine Mercier Francine Mercier Colleague at Tribal WorldwideGreater Paris Metropolitan Region, France View → AM Anne Malach Anne Malach Colleague at Tribal WorldwideGreater Hamburg Area, Germany View → DS Donna Shah Donna Shah Colleague at Tribal WorldwideMumbai, Maharashtra, India, India View → FS Fernanda Sierra Fernanda Sierra Colleague at Tribal WorldwideChile, Chile View → DH David Huang David Huang Colleague at Tribal WorldwideNew York, New York, United States, United States View → ๅผ  ๅผ ๅฟ—ๅนณ ๅผ ๅฟ—ๅนณ Colleague at Tribal WorldwideHuangpu District, Shanghai, China, China View → AH Amanda Huang Amanda Huang Colleague at Tribal WorldwideShanghai, China, China View → RE Renate Ebbenhorst Renate Ebbenhorst Colleague at Tribal WorldwideAmsterdam, North Holland, Netherlands, Netherlands View → ๆข ๆขๆœๅ‹‡ ๆขๆœๅ‹‡ Colleague at Tribal WorldwideGuizhou, China, China View → JW Jimmy Williams Jimmy Williams Colleague at Tribal WorldwideTrinidad And Tobago, Trinidad And Tobago View →
3 education records

Chichi De Luna, Ma, Cdm education

Digital Media Marketing

New York University

Coursework includes: Strategic Search Engine Marketing, Digital Strategy, Web Analytics, Media Planning, Buying and Analysis, Content.

M.A. In Communication, Major In Integrated Marketing Communications, Marketing

University Of Asia And The Pacific

Coursework includes: IMC Principles and Practice, Brand Communication, Consumer Insight, Creative Strategy and Execution, Market Research.

Bachelor Of Arts In Humanities With Professional Diploma In Integrated Marketing Communications, Marketing

University Of Asia And The Pacific

Activities and Societies: International Advertising Association

FAQ

Frequently asked questions about Chichi De Luna, Ma, Cdm

Quick answers generated from the profile data available on this page.

What company does Chichi De Luna, Ma, Cdm work for?

Chichi De Luna, Ma, Cdm works for Tribal Worldwide.

What is Chichi De Luna, Ma, Cdm's role at Tribal Worldwide?

Chichi De Luna, Ma, Cdm is listed as Executive Experience Director at Tribal Worldwide.

What is Chichi De Luna, Ma, Cdm's email address?

AeroLeads has found 1 work email signal at @microsoft.com for Chichi De Luna, Ma, Cdm at Tribal Worldwide.

What is Chichi De Luna, Ma, Cdm's phone number?

AeroLeads has found 1 phone signal(s) with area code 212 for Chichi De Luna, Ma, Cdm at Tribal Worldwide.

Where is Chichi De Luna, Ma, Cdm based?

Chichi De Luna, Ma, Cdm is based in Metro Manila, National Capital Region, Philippines while working with Tribal Worldwide.

What companies has Chichi De Luna, Ma, Cdm worked for?

Chichi De Luna, Ma, Cdm has worked for Tribal Worldwide, Microsoft, Abs-Cbn, Js Unitrade Merchandise Inc., and Globe Telecom.

Who are Chichi De Luna, Ma, Cdm's colleagues at Tribal Worldwide?

Chichi De Luna, Ma, Cdm's colleagues at Tribal Worldwide include Francine Mercier, Anne Malach, Donna Shah, Fernanda Sierra, and David Huang.

How can I contact Chichi De Luna, Ma, Cdm?

You can use AeroLeads to view verified contact signals for Chichi De Luna, Ma, Cdm at Tribal Worldwide, including work email, phone, and LinkedIn data when available.

What schools did Chichi De Luna, Ma, Cdm attend?

Chichi De Luna, Ma, Cdm holds Digital Media Marketing from New York University.

What skills is Chichi De Luna, Ma, Cdm known for?

Chichi De Luna, Ma, Cdm is listed with skills including Digital Strategy, Digital Marketing, Integrated Marketing, Advertising, Marketing, Marketing Communications, Media Planning, and Content Strategy.

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