1. Spearheaded business initiatives and negotiated contracts and pricing agreements to maximize profitability while securing long-term partnerships with clients including Disney, National Geographic, Nike, Amazon Ads, Sephora, etc. 2. Collaborated with cross-functional teams to deliver exceptional customer service and ensure successful project implementation. (Including motion graphic video production, online/offline events planning/execution, KOC/KOL cooperation, XR video shooting, key… Show more 1. Spearheaded business initiatives and negotiated contracts and pricing agreements to maximize profitability while securing long-term partnerships with clients including Disney, National Geographic, Nike, Amazon Ads, Sephora, etc. 2. Collaborated with cross-functional teams to deliver exceptional customer service and ensure successful project implementation. (Including motion graphic video production, online/offline events planning/execution, KOC/KOL cooperation, XR video shooting, key visual design, script composition, etc.) Show less

1. Acquired new investors into the franchise system by designing and implementing strategic plans. 2. Collaborated with the Chamber of Commerce and 3rd party consultants in organization restructure, and in charge of social media platforms and brand image upgrade initiative. 3. Built up e-commerce channel (B2C: Amazon US / B2B: Alibaba International) and financial/logistic SOP together with e-commerce team within 1 year.

1. As the headquarters representative, oversaw the operation of over 100 stores across 9 countries (approx. 30% of the total overseas turnover), and established local business expansion strategy to accomplish monthly/annual sales and new store targets.

1. Responsible for a 550 sqm displaying space reforming project, co-worked with design, marketing, accounting, and business development, effectively saving 30% of the estimated budget.2. As relationship manager covered 40 plus European suppliers. Planned, executed, and controlled OTB (Open-to-Buy) for next season/year with an annual budget of around CNY 20 million.3. Led a group of 4 people, supervising 800 SKUs (Stock Keeping Units), monitoring procurement, budget planning, and… Show more 1. Responsible for a 550 sqm displaying space reforming project, co-worked with design, marketing, accounting, and business development, effectively saving 30% of the estimated budget.2. As relationship manager covered 40 plus European suppliers. Planned, executed, and controlled OTB (Open-to-Buy) for next season/year with an annual budget of around CNY 20 million.3. Led a group of 4 people, supervising 800 SKUs (Stock Keeping Units), monitoring procurement, budget planning, and marketing channels.4. Successfully de-stocked 20% of the sluggish stock amount and attained at least a monthly 10% new product conversion rate. 5. In charge of performance enhancement initiative for 2 stores by implementing training courses, introducing new products, and revising SOP based on statistical and financial data. Show less

International and Local Sales Representative