Chie Ferrelli Email & Phone Number

North Andover, Ma, Us

I am a digital marketing strategist with experience in multiple industries and in managing digital sales funnels from end to end. SEO/SEM, Email Marketing Specialist, Social Media Marketing Specialist, Content Writer, Media Planner, Web Content Manager, Campaign ManagerI’ve worked with small to large enterprises as well as individuals working on their own personal brand. Consulting with various businesses, some of the work I’ve done include spearheading a team of professionals providing comprehensive digital marketing strategies & solutions as well as collaborating with editorial and consumer marketing teams to create unique, revenue-generating advertising.Skills : Digital Marketing, e-Commerce, SEO, SEM, Social Media Marketing, Internet Marketing, Copywriting, Blogging, Niche Keyword Research, Internet Marketing, Project Management, Agile Product Marketing

Leads digital projects in HyperActive Inc. which includes management of web and app development teams that build digital properties and produce content for Healthcare and Life Science clients. Client-facing, handles account and vendor management. Prepares proposals and manages budgets. Works individually and with internal teams in budgeting, UX design and strategy, overseeing development / technical projects, and ensuring project launches are on time and on-spec.

Quezon City, Metro Manila, Ph

Hired and managed a high-performing team of digital professionals handling: - Digital Platforms: Development and Management of Portals, Social Media, Mobile Apps - Digital Marketing for all brands: cable, broadband, OTT - Search Marketing, Online Advertising and New Media - Social Media Marketing and Community Engagement - Content Marketing and Creative Development on Digital Platforms: graphic design, videos, copywriting - Search Engine OptimizationLed cross-functional teams through successful digital campaigns and platform projects' product release cycles. Bridged the gap across groups translating marketing concepts, business-oriented and customer-centric value propositions into actionable technical concepts and vice versa.Transformed SKY’s Digital strategy which led to an increase in the company's reach and revenue. This included- upgrading and developing existing digital ecosystem (including e-commerce/payment integration and online activation of services) as well as streamlining systems to use best practices in set up and execution. In less than 3 years, digital initiatives increased pageviews by 9400%, with a conversion rate of 20% for online applications.

Chicago, Illinois, Us

Led account management business for key digital accounts: Globe Telecom, McDonald's, Havaianas, and Shell Built relationships with clients, negotiated contracts, and identified business opportunities with both new and existing customers.

Built and transformed the Product Marketing team which led to 100% employee retention. Improved quality of work, speed of execution, and alignment on priorities by adapting agile product marketing methods to adjust to clients' constantly changing market dynamics which led to at least a 20% month on month revenue growth. Success came through quickly implemented digital marketing campaigns, on-site promotions on e-Commerce stores, and email marketing of key accounts (gaming, health and wellness, retail) in US and Europe markets.

Led account management and business development on key regional accounts (in South East Asia), working directly with clients or with multinational agencies. Tracking effectiveness and ROI for key accounts such as Intel, IDC, NikeCollaborated with the Company’s Technology Development Centre throughout the product’s lifecycle – from user experience design, road mapping key development stages, logging in user stories and launching projects.

Handled Marketing projects as company expanded global business.

Ph

Handled B2B Marketing projects and Sales Support-projects for Corporate AccountsAssisted in Corporate Communications and PR ManagementProvided key training and product cascades to regional offices prior to the launch of Smart Bro

New York, Ny, Us

Bachelor Of Arts (B.A.) Major In Humanities, Integrated Marketing Communications

Diploma, Brand Management

Mba, Business Administration And Management, General

Photography, Photography