Candice Chin Email & Phone Number

Singapore

Singapore

Manage the advertising and sponsorships portfolio to grow advertising revenue and foster partnerships. Oversee in-airport publicity (airside) including management of in-airport publicity assets, terminal directories, online taxonomy system. Develop comprehensive in-airport publicity plans for airside marketing campaigns, including liaison with stakeholders. Support the “Win With Changi” and “Be a Changi Millionaire” campaigns on the development of the year-long pan airport lucky draw campaign’s key visual as well as the 360 marketing plan. Plan and execute Grand Draw live events for both campaigns.

Developed events and promotional activities at Capitol Singapore & CHIJMES to drive sales and mall traffic. Worked closely with stakeholders on PR strategies, event logistics, and management of social accounts. Handled enquiries on event spaces and partnerships.Organised hybrid events and established key partnerships:- Capitol Singapore & CHIJMES Sidecar Civic District Tour - Hybrid Mid Autumn online fair + offline collection alongside an instagrammable activation - Sold out VDay event at CHIJMES that kick started the signature dome dining

Singapore

Launched the inaugural Capitol Singapore and CHIJMES Christmas market and event.

Singapore

Built client relationships and grew key accounts. Led in-house creative and editorial team in the development and execution of social content with objective of growing social accounts and elevating brand presence. Blended creativity with insights to improve content and craft boosting plans suited for clients' objectives, including fostering engagement on social. Key accounts included: Capitol Singapore, CHIJMES, Hada Labo Singapore, Sunplay Singapore.

Managed and grew social platforms, newsletter database, and community groups for theAsianparent SG. Also lent a hand at content creation, and ideated various client campaigns alongside the sales team. Liaised with PR and event companies on various collaborations.

Singapore

Carried out operational activities in the Singapore office, from invoicing to providing support for theAsianparent's B2B and B2C events. Planned, executed and analysed consumer insights survey to better understand the audience.

Victoria, Bc

Generated forecasts, KPIs, and daily collection statistics reports. Analysed data, spotted and resolved anomalies swiftly. Enhanced reports to increase efficiency whilst ensuring their accuracy.